Adveertisting

Question 1

draws the attention of potential consumers to a product.

Answer 1

Advertising

Question 2

It is a way of persuading potential customers to buy the product.

Answer 2

Advertising

Question 3

creates a demand for a product and may even create a brand identity for a product or series of products.

Answer 3

Good advertising

Question 4

It seeks to create an image surrounding a product, so that customers feel that they need it.

Answer 4

Good advertising