STEEPLE - social factors

Question 1

what are the two types of social factor?

Answer 1

• demographic changes
• attitude, lifestyles, working pattern changes, etc

Question 2

define demographic

Answer 2

the characteristic of human population groups e.g. the size of the population

Question 3

what are some examples of demographic changes

Answer 3

• age
• race
• ethnicity
• gender
• martial status
• income
• education
• employment

Question 4

what is the grey economy (you don’t need to know this, but it’s good to use)

Answer 4

section of the population is increasingly ageing. Many businesses are starting to target older people as they have more disposable income - savings, pensions, etc.

Question 5

tastes, habits, attitudes, etc
what are some examples of social factors?

Answer 5

• changing social factors
• changes in employment patterns
• the changing role of women
• education (more people staying)
• the grey pound (grey economy)
• increased flexible working (working from home)