Apple - TNC

Question 1

Facts (3)

Answer 1

Number 1 global brand by value = $145bn
98000 full time workers
450 retail stores in 16 countries

Question 2

Spatial organisation (4)

Answer 2

Headquarters = California
Research = Silicon Valley
Overseas headquarters = cork in Ireland with 4000 employees
Manufacturing = Foxconn in china

Question 3

Where are it’s consumers (3)

Answer 3

HICs
44% sales in USA
Young well educated people

Question 4

Economic impacts on hosts = positive (3+)

Answer 4

Ireland:
4000 jobs in cork
2500 other jobs
Attracted high tech industries and skilled workers

Question 5

Economic impacts on host countries = negative (2)

Answer 5

Tax avoidance
Tend to be in lower payed jobs

Question 6

Impacts on hosts = social = positive (2)

Answer 6

Supplier code of conduct
Action taken by apple

Question 7

Impacts on hosts countries = negative = social (3+)

Answer 7

China:
40 workers poisoned by screen chemicals
2009/10 = 14 suicides

Question 8

Imaoct son hosts = environmental = positive (4)

Answer 8

How green is my apple
75% renewable energy = solar
Removed PVC
Now = 6th in green electronic product rankings

Question 9

Imaoct son hosts = environmental = negative (4)

Answer 9

Non renewable resources
PVC toxic in manufacturing
China discharged pollutants into water
Lack of recyclability of products

Question 10

Overall conclusion of imaoct (3+)

Answer 10

Cost to workforce is very high
May be figure investment in S America and Africa
Ethical purchasing + willingness to respond by apple = seen as positive feature of globalisation