2.2 Sales forecasts Flashcards
(7 cards)
1
Q
What is a sales forecast
A
An estimate of future sales
2
Q
WHat can they be used to help determine
A
Budgets
Staff
Production
Stock
Cash flow
Profit and loss
3
Q
What can effect sale forecast
A
Consumers
Econical factos
Comptetitors
Natural Changes
Changes in costs
4
Q
Why can consumers effect sales forcasts
A
Changes in consumer trends
Salesforecast less useful in dynamic markets
5
Q
Why can econmic factors effect sales forecasts
A
Changes in income effect spending
6
Q
Why can natural changes effect sales forecasts?
A
Weather effecting spending e.g. holidays in summer
7
Q
How can changes in costs effect a sales forecast
A
Raw materials can effect prices and sales
