3: Social perception Flashcards
(109 cards)
What is social perception?
How we come to understand other people.
What is the speed of social perception?
People decide quickly what others are like, based on minimal information.
What are the 3 types of information we use in social perception? (Hing: RPS)
- Roles
- Physical cues
- Salience
Define the purpose of roles as a source of info in social perception.
People think of others within a role first, and later according to traits.
Define the purpose of physical cues as a source of info in social perception.
Appearance and behaviour are determinants of first impressions.
Define the purpose of salience as a source of info in social perception.
People pay attention to the figure rather than ground.
What are the 4 most common salient cues as a source of info in social perception?
(Hint: BNNM)
- Brightness
- Noise
- Novelty
- Motion
What are the 4 effects of salience?
Hing: DIPP
- Draws attention.
- Influences perceptions of causality.
- Produces extreme judgments.
- Produces more consistency.
Define salience:
The quality of being particularly noticeable or important; prominence.
We move quickly form observable information to ____ _________.
We move quickly form observable information to trait inferences.
Trait inferences are __________.
Trait inferences are economical.
Trait inferences occur ___________.
Trait inferences occur automatically.
What do we use to infer traits from other traits? (Hing: IPT)
Implicit Personality Theories
What are the 2 dimensions of traits we observe? (Hint: CI)
- Competence
2. Interpersonal qualities.
When we automatically perceive stimuli as part of a category, this is called:
categorisation.
What are the 3 consequences of categorisation?
- Category-based social judgments.
- Speeds up processing time.
- Leads to errors.
Impressions ranging from category-based to individuated is a dual process. This is know as the:
(Hing: CMoIF)
Continuum Model of Impression Formation
What are the 2 main reasons we use category-based inferences in the Continuum Model of Impression Formation?
- Easy.
2. Quick.
What are the 3 main reasons we use individuated information in the Continuum Model of Impression Formation?
- We are motivated to be accurate.
- A person doesn’t fit our categories.
- We wish to know the person better.
We move quickly from observation of appearance and behaviour, to inferences about personality. This is known as:
integrating impressions.
When integrating impressions, negative traits affect impressions more than positive ones. This is knows as the:
negativity effect.
When integrating impressions, overall, we tend to evaluate others positively. This is know as:
positivity bias.
When integrating impressions, averaging is used to combine separate pieces of information about people. This is known as:
(Hint: TAP)
The Averaging Principle.
When integrating impressions, why do we use a weighted averaging model?
Because it provides the best predictions.