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Flashcards in 5. Business Objectives Deck (2)
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Why do business set objectives? (4)

- Gives workers and managers clear target to work towards
- Helps in making decisions
- Can unite business towards a goal
- Can be used to measure business success

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What are common objectives for a business in a private sector?

Survival, profit, returns to shareholders, growth of business, market share, community service, etc.