Research Methods Flashcards

1
Q

What is quantitative data

A

Information gathered in the course of an experiment that is in numerical form

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2
Q

What is qualitative data

A
  • information gathered in the course of an experiment that is in vocal form
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3
Q

What is a normal distribution and give an example

A
  • doing a statistical analysis
  • data firm target population would be normally distributed
  • 50% each side of the mean
  • example reading scores for 8 year olds
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4
Q

What is negatively skewed data and give an example

A
  • reading test too easy
  • more children scoring higher
  • curve that is skewed to the right
  • mean is less than the median and the mode
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5
Q

What is positively skewed distribution and give an example

A

Reading test is too hard

  • more People struggling
  • curve that is skewed to the left
  • mean is more than the median and the mode
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6
Q

What is an independent variable

A

The thing you change during an experiment

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7
Q

What is a dependent variable

A
  • the thing you measure during an experiment
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8
Q

What are extraneous variable

A
  • ## potential variables that can affect the results of an experiment
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9
Q

What is internal validity

A
  • the test measures out what it sets to measure out
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10
Q

What is a hypothesis

A

A scientific prediction as to what the study will find

They are stated at the beginning of the experiment

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11
Q

What is a non-directional hypothesis

A
  • a prediction that there will be a difference between the two groups
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12
Q

What is a directional hypothesis

A

A prediction that there will be a difference, in one specific way, between the two groups

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13
Q

What is a null hypothesis

A

A prediction that there will be no difference between the two groups

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14
Q

What are the four experimental methods

A
  • lab study
  • field study
  • natural study
  • quasi study
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15
Q

What is a lab study

A
  • a Study done in a controlled environment where the experimenter can control the independent variable and most of the potential extraneous variables
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16
Q

What is a field study

A

A study done in a natural environment where the experimenter controls the independent variable but struggles to control extraneous variables

17
Q

What is a natural study

A
  • a study done in a natural environment where the experimenter studies the effect of an independent variable that has changed naturally
18
Q

What is a quasi study

A
  • a study done in a natural environment where the experimenter studies a pre-existing difference between groups
19
Q

Example of a lab study

A

Bandura

Because he is in a controlled environment

20
Q

Example of a field experiment

A

Hofling

Done in the real world

21
Q

Strength and weakness of a lab experiment

A

:) this experimental method has the highest level of control as it is in a artificial environment with full control
:( could cause the participants to behave in a different way to Normal, as they are know they are being observed

22
Q

Strength and weakness of field experiment

A

:) higher in realism, than a lab study and maintains control of the independent variable
:( lacks control of extraneous variables as it is done in the real world,made spite controlling the independent variable

23
Q

Strength and weakness of natural experiment

A

:) fully realistic, as the independent variable has changed naturally and is low in demand characteristics as the independent variable already exists
:( really low level of control, as the independent variable hasnt been manipulated and is carried out in a natural environment

24
Q

Strength and weakness of quasi experiment

A

:) high realism as the independent variable already exists
:( low level of control, as the independent variable hasn’t been manipulated and it is carried out in a natural environment

25
Q

What is independent groups

A
  • different participants in each conditions of the IV

- eg half receive a sweet half don’t

26
Q

Strength and weakness of independent groups

A

:) everyone only takes part in one condition
- no chance of learning/improving
- no chance of practice effects
- no chance of the participants getting bored
:( differences between people
- participant variables could affect your dependent variable

27
Q

What is repeated measures

A
  • each participant does both conditions

- eg both will have a sweet and both won’t have a sweet

28
Q

Strength and weakness of repeated measures

A

:) controls the differences between people
:) generally requires slightly fewer participants than independent groups
:( order effects
- people may be better the second time because of learning
- may be worse the second time because of boredom
:( need to design two sets of material

29
Q

What are matched pairs

A
  • each person does one condition
  • matched with another person doing the other condition on some important extraneous variables
  • eg matched on creativity before doing the experiment
  • do this before the start of a study
30
Q

Evaluation of matched pairs

A

:) no problems with order effects
:) researcher gains some control over an important extraneous variables
:( impractical to match people at the beginning don’t know how creative people are
:( may be other variables that differ that can effect the experiment

31
Q

What is counter balancing and which design does it link to

A
  • half the participants do conditions in one particular order and the other half do it in the opposite order
  • balance possible order effects
  • repeated measures