Audience Response

Question 1

The hypodermic needle

Answer 1

Audiences receive info from a media text. The mass media is so powerful it can inject its opinions and beliefs into the audiences head. The media can then have a negative effect on the audience

Question 2

Voyeurism theory

Answer 2

Watching something that we as a audience wouldn’t usually watch and this creates an awkward atmosphere displayed by a female or male artist

Voyeurism is the artist making loads of eye contact in a seductive way

Question 3

Two step flow

Answer 3

Mass media information is channeled to the audience through opinion leaders,

opinion leaders view their opinion and beliefs and transfer it to the masses.