STGY Chapter 6 Flashcards
corporate-level strategy
a strategy that focuses on gaining long-term revenue, profits, and market value through managing operations in multiple businesses.
diversification
the process of firms expanding their operations by entering new businesses.
related diversification
a firm entering a different business in which it can benefit from leveraging core competencies, sharing activities, or building market power.
economies of scope
cost savings from leveraging core competencies or sharing related activities among businesses in a corporation.
core competencies
a firm’s strategic resources that reflect the collective learning in the organization.
sharing activities
having activities of two or more businesses’ value chains done by one of the businesses.
market power
firms’ abilities to profit through restricting or controlling supply to a market or coordinating with other firms to reduce investment.
pooled negotiating power
the improvement in bargaining position relative to suppliers and customers.
vertical integration
an expansion or extension of the firm by integrating preceding or successive production processes.
transaction cost perspective
a perspective that the choice of a transaction’s governance structure, such as vertical integration or market transaction, is influenced by transaction costs, including search, negotiating, contracting, monitoring, and enforcement costs, associated with each choice.
unrelated diversification
a firm entering a different business that has little horizontal interaction with other businesses of a firm.
parenting advantage
the positive contributions of the corporate office to a new business as a result of expertise and support provided and not as a result of substantial changes in assets, capital structure, or management.
restructuring
the intervention of the corporate office in a new business that substantially changes the assets, capital structure, and/or management, including selling off parts of the business, changing the management, reducing payroll and unnecessary sources of expenses, changing strategies, and infusing the new business with new technologies, processes, and reward systems.
portfolio management
a method of (a) assessing the competitive position of a portfolio of businesses within a corporation, (b) suggesting strategic alternatives for each business, and (c) identifying priorities for the allocation of resources across the businesses.
acquisitions
the incorporation of one firm into another through purchase.