A.1 CFP Board’s Code of Ethics and Standards of Conduct Flashcards
Learners will be able to identify and explain key terms and phrases associated with principles and requirements outlined in the CFP Board’s Code of Ethics and Standards of Conduct.
The obligation to act in the best interest of the client, putting their interests ahead of the advisor’s.
Client First Principle
Fiduciary Duty
A.1 CFP Board’s Code of Ethics and Standards of Conduct
Adhering to moral and ethical principles, being honest and transparent in all dealings.
Doing what’s right even when no one is watching.
Integrity
A.1 CFP Board’s Code of Ethics and Standards of Conduct
Providing advice and making decisions without bias or personal interest.
Remaining impartial
Objectivity
A.1 CFP Board’s Code of Ethics and Standards of Conduct
Possessing the necessary knowledge, skills, and expertise to provide effective financial advice.
Continuous learning is the key.
Competence
A.1 CFP Board’s Code of Ethics and Standards of Conduct
Treating all clients equally and impartially, without favoritism.
Just treatment for all
Fairness
A.1 CFP Board’s Code of Ethics and Standards of Conduct
Safeguarding client information and not disclosing it without proper authorization.
Privacy protection
Confidentiality
A.1 CFP Board’s Code of Ethics and Standards of Conduct
Conducting oneself in a manner consistent with ethical standards and industry norms.
Upholding high standards of behavior.
Professionalism
A.1 CFP Board’s Code of Ethics and Standards of Conduct
Performing thorough research and analysis to ensure accurate advice and recommendations.
Attention to detail and thoroughness.
Diligence
A.1 CFP Board’s Code of Ethics and Standards of Conduct
Exercising caution and good judgment in decision-making.
Acting with wisdom and discretion.
Prudence
A.1 CFP Board’s Code of Ethics and Standards of Conduct
Situations where a financial advisor’s personal interests may conflict with those of the client.
Potential for divided loyalties.
Conflict of Interest
A.1 CFP Board’s Code of Ethics and Standards of Conduct
Providing full and transparent information to clients about relevant matters, including potential conflicts of interest.
Openness and transparency are key.
Disclosure
A.1 CFP Board’s Code of Ethics and Standards of Conduct
Recommending products or services that align with the client’s financial goals, risk tolerance, and financial situation.
Tailoring recommendations to fit the client’s needs.
Suitability
A.1 CFP Board’s Code of Ethics and Standards of Conduct
Placing the client’s interests and needs at the center of all decision-making and actions.
Client-focused approach.
Client-Centric
A.1 CFP Board’s Code of Ethics and Standards of Conduct
Exercising the necessary caution and attention to ensure that all recommendations and actions are appropriate and well-considered.
Taking prudent steps to avoid errors or negligence.
Due Care
A.1 CFP Board’s Code of Ethics and Standards of Conduct
Providing false or misleading information to clients.
* False portrayal or deception.*
Misrepresentation
A.1 CFP Board’s Code of Ethics and Standards of Conduct