ACCEPTANCE AND RESISTANCE Flashcards
(3 cards)
1
Q
what are the acceptance and resistance
A
cost of change
utility and compatibility of exchange culture
attitude and values
vested interest and maintenance of status quo
demonstrability of innovation
technical difficulties of change
2
Q
If a new cultural or technological innovation has several difficulties in its practical application it will be resisted unlike an innovation with little or no technical difficulties.
A
technical difficulty of change
3
Q
A
