Asch Flashcards
(12 cards)
When did this study take place?
1956
What was the sample?
123 male US undergraduates
What was the average conformity rate?
33%
How many conformed on any critical trial?
75%
What fraction of participants conformed in every critical trial?
1/20
what were the groups like for this study?
groups of four consisting of one participant and 3 confederates.
Name three variables that affect conformity.
Task difficulty
Group size
Unanimity of the majority
What did Asch do to insure that the first task was unambiguous?
A control condition and participants only made mistakes 1% of the time.
What did the participants say in the post interview?
The participants said that they didn’t agree with the confederates but didn’t want to stand out too much.
What type of social influence is this?
Compliance
What did Asch want to study
Conformity in Unambiguous situations
How many never conformed on any critical trial
25%
