ATHENA DONDERDAG Flashcards
(46 cards)
When is export attractive
- relative low cost
- economies of sales
high transportation cost, attractive or unattractive for export
unattractive
high tariff barriers, attractive or unattractive for export
unattractive
FRANCHISING
- special form of FRANCHISING
- insist to not only sell intangible property but also insists the franchise agree to abide by strict rules as to how it does business.
franchisor
Mac Donalds headquarter
franchisee
local Mac Donalds
advantages of franchising as franchisor
similar to licensing but MORE CONTROL
disadvantage franchising
- requires more management involvement
- bad reputation in one franchising location, could influence overall image of the brand
how are companies who form a STRATIGIC ALLIANCE linked
linked by a contract
advantages STRATIGIC ALLIANCE
- shared risk/investment
- reduce costs
- exploitation of complementary skills and assets
- establishing technological standards
disadvantages STRATIGIC ALLIANCE
- skills transfers
- knowledge spillovers
- opportunistic behaviors (act in own interest)
skills transfers: knowledge or capabilities
capabilities
joint venture
- establishment of a firm that is jointly owned by 2+ independent firms.
- you have EQUITY SO MORE RISK
advantages joint ventures
- benefit from local partners knowledge (culture, language, political and business systems)
- risks are shared
- synergies between partners
- avoiding expropriation risk by local partners
why is joint venture risky?
- give control of its technology to partner
- risk of conflict
- shared ownership (problem if objective/goals change over time)
acquisition
purchasing an already existing business in the foreign country
advantages acquisition
- less risky
- QUICK to execute
- synergies with target company
- possibility to leverage local market knowledge/assets/resources
why are acquisitions not attractive
- High risk of failure
- lack of strategic fit
- cultural clashes and post-acquisitons
wholly owned subsidiaries
the parent company will hold all of the subsidiaries common stock, you build the company yourself (unlike acquisitions where you just buy it)
advantages whole owned subsidiaries
- reduce risk of losing control over core competencies
- tight control
- Replication or redeployment of business models
- no integration costs with local partners
the free trade theory is proposed by who
Adam smith
what did Adam smith say about the market
imports and exports should be determined by the invisible hand of the market mechanism and not the government policy.
3 theories
Adam smith: absolute advantage
David Ricardo’s theory: comparative advantage
heckscher-ohin theory
benefits of trade
a country can specialize in things they’re good at and import products that other countries can produce more efficiently