BENEFITS OF GROWTH - EXPERIENCE CUREV/EFFECT Flashcards

1
Q

What is the experience cure

A

cost advantages that occur when operating within an industry on a large scale AND THERFORE BEING ABLE TO MAKE BETTER DESCISIONS

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2
Q

as a bs grows and oprates on a largeer scale employyes gain

A

experience

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3
Q

as a bs grows and operates on a larger scale expain the affect on mangers

3 poinys

A

become more familiar with whats needs doing wenn

who to ask wat to do wahta

how to fix problems whihc makes DM - faster

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4
Q

bs starting up and operating on a smaker scal may lack x and therefore what may they do

A

experience

make more mistakes and be less efficient

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5
Q

what is an advantage of experience curve for held by established frms

a major ..

make it difficult for …

A

major barrier to entry - porter

makes it difficult for new firms to enter mkt as initial unit costs will be so much higher

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6
Q

relating to the barrier to entry point from experience curve why is external groth so appealing

A

enables a bs to enter a mkt segment with buying expertise and experience of a bs that already exists without having to take the time and energy to recreate it

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7
Q

experience effect has a significant indulence on

A

unit costs

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8
Q

as a bs gets more experience in producing a products it will lead to it becoming better at

A

producing that product

therfore it will increase its efficiency leading to lower cost per unit

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9
Q

what does experience curve lead to

A

a cost advantage

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10
Q

explain how xp curve leads to a cost advanatge

+ loop

A

as you got lower cpu so can reduce price or keep higher profit margins

can do porters generic startegy of cost leadership

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11
Q

explain further cost advantage from a lower price point

A

lower price = higher demand = higher mkt share

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12
Q

from lower price leading to more mkt share explain knock on effects of ore mkt share

A

monopoly which acts as BTE - so an increase prices as only seller in mkt

further EOS - as got mroe mkt share means youre bigger therfore producing more units so may get MANAGERIAL , FINANCIAL TECHNICAL EOS therfore reducing acpu

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13
Q

what efficiency gains from xp cruve

A

labour specilalistioan

and

labour eficieny

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14
Q

explain efficienyc gain of labour efficiency

A

over time experienced workers have more confidence and make fewer mistakes meaning they create less waste e.g with raw materials

helps you to save costs

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15
Q

explain effieicienyg gains in terms of albour specialisation

A

xperienced workers become more specialsied in certain taks/part of production process

meaning they produce at a faster rate and

therefore are more productive reducing unit costs as make more over the same period of time

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16
Q

experience curve is not Economies of Scale why

A

experinece curve looks at historical prodcution of untis since day dot

17
Q

Problems and criticisms of xp curve -

A

empahsis of xp of bs and historical units can encourage complacenct

growing in xp may elad to more resistance

18
Q

explain emphasis on xp of bs and historical units can encourage complacency

A

therfore If got more xp you may not wanna be innovative or find efficiency gains that reduce acpu even further - as used to the way things work and theyre working well

19
Q

expain how as you grow in xp may lead to more resisance to chang eimpact

A

therfore this can prevent efficiency gains would reduce acpu

but can use overcoming change startegies but depends on type of strategy used and if it will be effectve