Booklet 4 - Micro Flashcards

(32 cards)

1
Q

Definition - fixed costs

A

costs that do not vary with output
- rent and advertising

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
2
Q

Definition - variable costs

A

costs that do vary with output
- raw materials and packaging
- all costs become variable in the long run

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
3
Q

Definition - semi-variable costs

A

fixed cost until a certain level of output is reached then turns variable
- energy

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
4
Q

Equation - fixed cost per unit (average fixed cost )

A

Total fixed cost / Quantity

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
5
Q

Equation - total variable cost

A

variable cost per unit / quantity

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
6
Q

Equation - total cost

A

total fixed cost + total variable cost

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
7
Q

Equation - unit cost

A

total cost / Quantity

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
8
Q

Equation - average cost

A

average fixed cost + average variable cost

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
9
Q

Definition - marginal cost

A

how much it cost the firm to produce an additional unit of output

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
10
Q

Equation - marginal cost

A

change in total cost / change in output

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
11
Q

Definition - imputed cost

A

opportunity cost for which no financial payment is made
- accounting profit but an economic loss

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
12
Q

Equation - total revenue

A

Quantity x Price
- maximised when marginal revenue = 0

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
13
Q

Equation - average revenue

A

Total revenue / Quantity
- decrease in AR downwards demand curve

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
14
Q

Equation - marginal revenue

A

difference in total revenue level

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
15
Q

Definition - Normal profit

A

Made enough profit to equal the next best alternative
Occurs when TR=TC

How well did you know this?
1
Not at all
2
3
4
5
Perfectly
16
Q

Definition - economic profit

A

Made more profit then the next best alternative

17
Q

Definition - explicit costs

A

The fixed and variable costs that are actually paid

18
Q

Definition - diminishing marginal returns

A

When an increase in one factor of production leads to smaller increase in output compared to the last increase

19
Q

Definition - marginal returns

A

What is gained by adding one additional unit of a factor of production

20
Q

Definition - total physical product

A

As the number of workers increase so does the output

21
Q

Definition - marginal physical product

A

The increase in total physical product for each additional worker

22
Q

Definition - increasing returns to scale

A

Increase in scale of operations leads to a more than proportionate increase in total output

23
Q

Definition - average return

A

The amount of output produced per unit of a variable factor of production

24
Q

Definition - economies of scale

A

Reduction in firms unit costs due to an increase in the scale of the firms operations or growth of the industry

25
Definition - internal or organic growth
The firm produces more output without a merger or acquisition
26
Definition - external growth
Either a merger or takeover
27
Definition - merger
The joining of 2 existing firms under common ownership
28
Definition - takeover
A situation where one firm wishes to buy another firm either hostile or friendly
29
Definition - horizontal
Same stage of production in the same industry join together
30
Definition - forward vertical
A firm take over another same industry in later stage of production Most profitable
31
Definition - backward vertical
A firm take over another same industry earlier stage of production
32
Definition - conglomerate
Two firms no common business interest join