Business Terms Flashcards

(67 cards)

1
Q

What is the definition of ‘business plan’?

A

A business plan is a formal document outlining the goals, strategies, and financial forecasts of a business.

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2
Q

True or False: A balance sheet provides a snapshot of a company’s assets, liabilities, and equity at a specific point in time.

A

True

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3
Q

Fill in the blank: The _____ is the amount of money a business makes after all expenses are paid.

A

profit

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4
Q

What does ‘SWOT’ stand for in business analysis?

A

Strengths, Weaknesses, Opportunities, Threats

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5
Q

Multiple Choice: Which of the following is not a type of business ownership? A) Sole Proprietorship B) Partnership C) Corporation D) Franchisee

A

D) Franchisee

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6
Q

What is ‘market segmentation’?

A

Market segmentation is the process of dividing a target market into smaller, more defined categories.

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7
Q

True or False: ‘Liquidity’ refers to how quickly an asset can be converted into cash.

A

True

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8
Q

What is the purpose of a ‘mission statement’?

A

A mission statement defines the purpose and primary objectives of an organization.

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9
Q

Fill in the blank: The _____ is the individual or group that has the authority to make decisions within a company.

A

management

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10
Q

What is ‘capital’ in a business context?

A

Capital refers to financial assets or resources that are used to fund a business.

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11
Q

Multiple Choice: Which financial statement summarizes revenues and expenses? A) Balance Sheet B) Income Statement C) Cash Flow Statement D) Statement of Retained Earnings

A

B) Income Statement

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12
Q

What is ‘branding’?

A

Branding is the process of creating a unique name, design, and image for a product in the consumers’ mind.

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13
Q

True or False: ‘B2B’ stands for business-to-business transactions.

A

True

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14
Q

Fill in the blank: A _____ is a person or entity that buys goods or services.

A

customer

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15
Q

What does ‘ROI’ stand for?

A

Return on Investment

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16
Q

Multiple Choice: What is the primary goal of marketing? A) Increase sales B) Reduce costs C) Improve employee morale D) Expand product lines

A

A) Increase sales

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17
Q

What is ‘supply chain management’?

A

Supply chain management is the management of the flow of goods and services from raw materials to the final consumer.

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18
Q

True or False: ‘E-commerce’ refers to buying and selling goods over the internet.

A

True

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19
Q

Fill in the blank: A _____ is a legal entity that is separate from its owners.

A

corporation

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20
Q

What is ‘human resources’?

A

Human resources is the department responsible for managing employee-related processes.

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21
Q

Multiple Choice: Which of the following is a type of market structure? A) Monopoly B) Oligopoly C) Perfect Competition D) All of the above

A

D) All of the above

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22
Q

What is ‘diversification’ in business?

A

Diversification is the strategy of increasing the variety of products or services offered to reduce risk.

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23
Q

True or False: ‘Net income’ is the total revenue minus total expenses.

A

True

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24
Q

Fill in the blank: The _____ is the amount charged to customers for goods or services.

A

price

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25
What does 'KPI' stand for?
Key Performance Indicator
26
Multiple Choice: What is the primary function of accounting? A) Managing employees B) Tracking financial transactions C) Marketing products D) Developing business strategies
B) Tracking financial transactions
27
What is 'customer relationship management'?
Customer relationship management is a strategy for managing a company's interactions with current and potential customers.
28
True or False: 'Outsourcing' is the practice of hiring external firms to perform services that could be done internally.
True
29
Fill in the blank: A _____ is a detailed plan for achieving specific goals in a business.
strategy
30
What is 'equity' in finance?
Equity is the value of an ownership interest in a business, represented by shares of stock.
31
Multiple Choice: Which of the following is a fixed cost? A) Rent B) Raw materials C) Sales commission D) Utility bills
A) Rent
32
What is 'market research'?
Market research is the process of gathering, analyzing, and interpreting information about a market.
33
True or False: A 'franchise' allows a business to operate under the name of a larger company.
True
34
Fill in the blank: A _____ is a summary of the financial performance of a business over a specific period.
financial statement
35
What is 'cash flow'?
Cash flow is the net amount of cash being transferred in and out of a business.
36
Multiple Choice: What is a common method for evaluating a company's performance? A) SWOT Analysis B) Market Segmentation C) Business Plan D) All of the above
D) All of the above
37
What is 'innovation' in business?
Innovation is the process of translating an idea or invention into a good or service that creates value.
38
True or False: 'Market share' is the percentage of an industry's sales that a particular company controls.
True
39
Fill in the blank: A _____ is an agreement between two or more parties to engage in a business transaction.
contract
40
What does 'P&L' stand for?
Profit and Loss
41
Multiple Choice: Which of the following is a common type of business strategy? A) Cost Leadership B) Differentiation C) Focus D) All of the above
D) All of the above
42
What is 'business ethics'?
Business ethics refers to the principles and standards that guide behavior in the world of business.
43
True or False: 'Leverage' refers to the use of borrowed capital for investment.
True
44
Fill in the blank: A _____ is a person who organizes and operates a business, taking on financial risk.
entrepreneur
45
What is 'cost-benefit analysis'?
Cost-benefit analysis is a process of comparing the costs and benefits of a decision or project.
46
Multiple Choice: Which of the following is a component of the marketing mix? A) Product B) Price C) Promotion D) All of the above
D) All of the above
47
What is 'negotiation'?
Negotiation is the process by which two or more parties discuss terms to reach an agreement.
48
True or False: 'Stakeholders' are individuals or groups that have an interest in the success of a business.
True
49
Fill in the blank: A _____ is a graphical representation of the distribution of data.
chart
50
What is 'financial forecasting'?
Financial forecasting is the process of estimating future financial outcomes based on historical data.
51
Multiple Choice: Which of the following best describes 'risk management'? A) Avoiding all risks B) Identifying and assessing risks C) Ignoring risks D) Transferring risks
B) Identifying and assessing risks
52
What is 'value proposition'?
A value proposition is a statement that explains how a product or service solves a problem or improves a situation.
53
True or False: 'Corporate social responsibility' refers to a company's efforts to improve society.
True
54
Fill in the blank: A _____ is a group of people elected to make decisions on behalf of a company.
board of directors
55
What does 'due diligence' mean in business?
Due diligence refers to the investigation or audit of a potential investment or product to confirm all facts.
56
Multiple Choice: Which of the following is a type of pricing strategy? A) Penetration Pricing B) Skimming Pricing C) Value-based Pricing D) All of the above
D) All of the above
57
What is 'business continuity planning'?
Business continuity planning is the process of creating a strategy to ensure that a business can continue operating during and after a disaster.
58
True or False: 'Intellectual property' refers to creations of the mind that are legally protected.
True
59
Fill in the blank: A _____ is a detailed description of how a business intends to operate.
business model
60
What is 'lead generation'?
Lead generation is the process of attracting and converting strangers and prospects into someone who has indicated interest in a company's product or service.
61
Multiple Choice: Which of the following is a benefit of a strong brand? A) Increased customer loyalty B) Higher prices C) Easier entry into new markets D) All of the above
D) All of the above
62
What is 'product life cycle'?
Product life cycle is the progression of a product through various stages from introduction to decline.
63
True or False: 'Networking' involves building relationships that can help in business.
True
64
Fill in the blank: A _____ is a statement that outlines the expected revenues and expenses of a company.
budget
65
What does 'benchmarking' mean?
Benchmarking is the process of comparing a business's performance metrics to industry bests or best practices.
66
Multiple Choice: Which of the following is a common reason for business failure? A) Poor management B) Lack of market research C) Insufficient capital D) All of the above
D) All of the above
67
What is 'customer segmentation'?
Customer segmentation is the process of dividing customers into groups based on common characteristics.