Case studies Flashcards
What is a case study
-An in depth investigation, description and an analysis of an individual, group of people or an event
What data does a case study produce
qualitative data
What is content analysis
-can convert into quantitative data through content analysis
Strengths of correlations
-investigate events or behaviours that are rare or unethical
-generate hypothesis for further studies
limitations of case studies
-sample size is limited
-not representative of wider population
-Not always accurate
subjective bias
-no empirical evidence
Examples of a case study
-Little Hans studied by Freud
-little albert- exposed to a white rat and other stimuli, he showed no fear and through classical conditioning, he developed a fear response to the rat and similar objects
-Hm -experienced serve amnesia after his surgery-helped researchers understand role of hippocampus in the formation of new memories