Ch.2 - Personality Research Methods Flashcards
(37 cards)
S-Data
Self reported data, high face validity
I-Data
Informant data, information from people that know you
L-Data
Life outcome data, objective truths in someones life in the past
B-Data
Behavioral observations, observing the subject
Advantages of S-Data
- Large amounts of info
- access to thoughts, feelings
- simple
Disadvantages of S-Data
- lack of self awareness
- dishonesty
- too simple
Advantages of I-Data
- large amount of info
- real world basis
- more honest
Disadvantages of I-Data
- limited behavioral info
- lack of access to private experience
- bias
Advantages of L-Data
- objective and verifiable
* important
Disadvantages of L-Data
• lack of psychological relevance
Advantages of B-Data
- wide range of contexts
* appearance of objectivity
Disadvantages of B-Data
- difficult and expensive
- uncertain interpretation
- subjective
Face-Validity
Measures what it seems to measure on face value
Self-Verification
People work to confirm their self conception
Expectancy Effect/Behavioral Confirmation
Adjusting behavior to meet expectations
EAR
Electronically activated recorder
Ambulatory Assessment
Computer assisted methods to assess behavior, thoughts, and feelings
Lab B-Data
experiments where researchers make an event occur and records the behavior
Test Reliability
Reliable tests measure variables consistently
Error variance
Portion of the data that occurred by chance
Aggregation
Allows random influences to cancel each other out
Factors That Undermine Reliability
- low precision
- participant state
- experimenter state
Factors that Improve Reliability
- aggregation
* standardized research procedure
Validity
A valid test measures of predicts what it claims to measure