chap 10 Flashcards
(5 cards)
1
Q
what is a feature of multi-domestic strategy?
A
high level of local market adaptation
2
Q
which international strategy is characterized by combining both global efficiency and local responsiveness?
A
transnational strategy
3
Q
what is a common form of strategic alliance?
A
joint ventures
4
Q
what is NOT a type of organizational structure for international business?
A
functional structure
5
Q
which entry mode allows a company to enter a foreign market with the least investment and risk?
A
exporting
