Chaprter 1: Introduction to MICE Flashcards
MICE
MEETINGS, INCENTIVES, CONFERENCES/CONVENTIONS, EXHIBITIONS
are events used to promote particular actions among a specific group of people
INCENTIVES
a global management tool that utilizes Travel experience to increase the performance of an organization in achieving its goals
Incentive Travel
focus on having fun mixed with learning and networking
Incentive Travel
gathering of individual to discuss common interest that are usually based on a platform, industry or fandom (community of fans)
Conventions
gathering of individual to discuss common interest that are usually based on a platform, industry or fandom (community of fans)
Conventions
gathering of affiliated groups to discuss isues and concerns to their industry (eg. medical association, scientific and research groups and academic associations)
Professional conventions
usually displays, shows and sales based on popular fandoms (eg. anime, fan expo, pop culture)
Fan Convention
big meeting of various sectors of an industry that can last for several days with hundred or thousands of participants discussing an variety of issues concerning their industry
Conference
it can be accompanied by an exhibition or other events
Conference
organize presentation, display or demonstration or particular items.
Exhibition
to attract new customers, maintaining and renew ties with valued client, launched new products and services. also called fairs and tradeshows
Exhibitions
world longest-running and biggest sports event attracting thousands of athletes, sports officials and tourists
Olympic Games
manpower to organize the four week event
Olympic Game
World Luxury Tourism (a highly respected website for tourism and event professionals) best MICE venues in Asia
Singapore Expo Convention And Exhibition Centre
Marina Bay Stands Expo and Convention Centre
Asia World-Expo
Canton Fair Complex
EMBOK
Event Management Body of Knowledge
used by most professional event managers worldwide in their strategic planning and project design of events
EMBOK (Event Management Body of Knwolege)
Embok Five Domains
Administration
Design
Marketing
Operations
Risk
deals with the protective obligation, opportunities, and legalities traditionally associated with any enterprise, including an event project
Risk
Concentrates on the people, products and services that will be brought together on-site to produce the event project
Operations
addresses the functions that facilitate business development, cultivate economic and political support, ad shape the image and value
Marketing
focuses on the creative expression of the goals and objectives of the event project and its experiential
Design
The first asia-pacific economic cooperation (apec) summit is on of the memorable international events held in ________
Philippine International Convention Centre
worlds largest exhibition hall of 157,935.21 sq. m.
Canton Fair Complex
