Chapter 1 Flashcards

1
Q

Is the performance of business activities designed to plan, price, promote, and direct the flow of a companies goods and services to consumers.

A

International Marketing

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2
Q

Activities of international marketing

A

plan
price
promote
direct the flow of a company’s goods and services.

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3
Q

3 ways on how to enter into foreign market:

A

Exporting
joint venture
Direct investments (FDI)

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4
Q

types of exporting

A

Direct
Indirect

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5
Q

Types of Joint Venture

A

Licensing
Management Contracting
Contract Manufacturing
Joint Ownership

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6
Q

Reasons why going into international market :

A

Expand Market opportunities
Profit Potential
Increase Growth rate
Stability through diversification

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7
Q

Different Environments to consider before entering into International Market:

A
  1. Socio-Cultural Environment
  2. Political & Legal Environment
  3. Economic Environment
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8
Q

types of barrier

A

tariff
non-tariff

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9
Q

examples of non-tariff Barriers

A

Import & Export Licensing
‌Embargoes
‌Subsidies
‌Quotas
‌Voluntary Export Restraints
‌Boycotts

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10
Q

NAFTA Meaning

A

North American Free Trade Agreement

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11
Q

AFTA Meaning

A

American Free trade area

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12
Q

Apec maening

A

Asia pacific economic cooperation conference

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13
Q

constantly flows into and out of a country

A

money

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14
Q

it records all financial transactions between a countrys firm and residents

A

balance of payments

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15
Q

the Balance of payments is maintained on a ?

A

double-entry bookkeeping system

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16
Q

a balance of payments statement includes three accounts:

A

Current Account
Capital Account
Reserves Account

17
Q

Is of primary interest to international business

A

Current Account

18
Q

A record of all merchandise exports, imports and services plus unilateral transfers of funds

A

Current Account

19
Q

A record of direct investments, portfolio investments

A

Capital Account

20
Q

A record of exports and imports of gold, increases or decreases in foreign exchange

A

Reserves Account

21
Q

although the world trade organization has been effective to some extent in reducing tariffs, countries still resort to measure of ?

A

protectionism

22
Q

Barriers used by countries to restrict the entry of unwanted goods

A

legal barriers
exchange barriers
psychological barriers

23
Q

six types of nontariff barriers

A

Specific limitations on trade
customs and administrative entry procedures
Standards
Government participation in trade
Charges on imports
Voluntary export restraints

24
Q

is a specific unit or dollar limit applied to a particular type of good

25
is called voluntary because the exporting country sets the limits
Voluntary Export restraints
26
is an absolute restriction against the purchase and importation
Government Boycott
27
is a refusal to sell to a specific country
Embargo
28
can be either formal or informal and may be government sponsored or sponsored by an industry
Public Boycott
29
can effectively regulate its international trade position by various forms of exchange-control restrictions
government
30
two types of monetary barriers
blocked currency government approval
31