Chapter 1 Flashcards
(58 cards)
sells products directly to consumers, while a wholesaler sells products to other businesses
Retailer
51% ++ more sales volume from consumers (end-users)
RETAILER
51% ++ more sales volume from resellers
WHOLESALERS
A PROCESS of DISTRIBUTING GOODS where the seller buys products from the manufacturing firms or companies and sells goods to consumers directly
RETAILING
Somebody who buys goods from one organization and sells them to consumers at some percent of profit.
RETAILER
RETAIL BUSINESS MODEL CONSISTS OF WHAT?
Manufacturer > Wholesaler> retailer> Customer
involves a business buying goods in BULK from MANUFACTURERS or WHOLESALERS and then selling them to individual consumers at a higher price, aiming to generate profit through the markup
RETAIL BUSINESS MODEL
The NETWORK OR SYSTEM
through which products passes from the manufacturer to the end consumer.`
Involving retailers, wholesalers, distributors, middlemen, agents and other intermediaries, including physical stores, online platforms, and mobile apps
RETAIL DISTRIBUTION CHANNEL
A retailer is also known as a ___________ because he buys and products from one party distributes and sells it to another.
Reseller
the network of businesses or intermediaries through which a good or service passesuntil it reaches the end consumer.
A distribution channel
Origin of Retail
French word: Re and Tailer
Re and tailer meaning
Cut again
Small portions in tagalog
Tingi
goods from an importer or manufacturer directly or through a wholesaler to sell small portions of goods to final-consumers
Retail purchase goods
are also referred to as stores or shops.
Retail stores
last element of the supply chain
Retailers
What was replaced when civilization grew with retail trade, which involved the use of CURRENCIES
BARTER
PLACES that was known for establishing open-air market for PRODUCERS and MERCHANTS
EUROPE and MIDDLE EASTERN TOWNS
“Retail markets emerged when civilizations created ______ to facilitate commerce.”
Money
By the first millennium BCE, ________ _______ was extensive and included branding and packaging.
Chinese Retail
The earliest known permanent retail centers were created in ancient Rome.
The Forums
referred toopen-air, public spaces where trade, commerce, and social gatherings took place, serving as the earliest examples of permanent retail shop-fronts.
Forums
Isan online space for customers to engage with one another about your business.
A customer forum
Characteristics of Retail (CIGM)
- Retailers CONNECT manufacturers and wholesalers to consumers
- They IDENTIFY SHIFTS IN TRENDS and consumer preferences.
- Retailers GATHER VALUABLE CONSUMER FEEDBACK and market intelligence
- Many retailers operate in MULTIPLE FORMATS to expand their customer base and market reach