Chapter 1 Flashcards
(34 cards)
Strategic competitiveness
achieved when a firm successfully formulates and implements a value-creating strategy
3 Levels of Strategy
- Functional - marketing, accounting, finance, etc
- Business - how to run a business
- Corporate - how to run multiple businesses
Strategy
an integrated and coordinated set of commitments and actions designed to exploit core competencies and gain a competitive advantage
Competitive Advantage
implements a strategy that creates superior value for customers; competitors are unable to duplicate it or find too costly to imitate
Risk
an investors uncertainty about the economic gains or losses that will result from a particular investment
Above-Average Returns
returns i excess of what an investor expects to earn from other investments with a similar amount of risk
Average Returns
returns equal to those an investor expects to earn from other investments with a similar amount of risk
Strategic Management Process
- external environment and internal organization are analyzed to determine resources, capabilities, and core competencies - the sources of strategic inputs
- vision and mission are developed; strategies are formulated
- strategies are implemented with the goal of achieving strategic competitiveness and above-average returns
- DYNAMIC
What two actions are required for the strategic management process?
formulation and implementation
Hypercompetition
market instability and change - driven by globalization and changes in technology
Disruptive Technologies
possible for you to have a competitive advantage for a little longer, these are complete game changers - creating a new industry
Three concepts regarding technology in the competitive environment
- technology diffusion & disruptive technologies
- the information age
- increasing knowledge intensity
Technology diffusion
the speed at which new technologies become available and used
Perpetual Innovation
describes how rapidly and consistently new, information-intensive technologies replace older ones (related to technology diffusion)
Competitive Premium
exists due to the shorter product life cycles resulting from rapid diffusions of new technologies
Speed to Market
with innovative products is often a primary source of competitive advantage
Knowledge
an intangible resource gained through experience, observation and inference
Knowledge Spillover
when knowledge falls into the competitor’s hands
Strategic Flexibility
set of capabilities used to respond to various demands and opportunities existing in a dynamic and uncertain competitive environment
Two Models of Strategic Decision Making
- I/O model (external)
2. RBV model (internal)
Four Underlying Assumptions of the I/O Model
- external environment is assumed to impose pressures and constraints
- firms are assumed to control similar strategically relevant resources and to pursue similar strategies
- any resource differences that might develop between firms
- org decision-makrers are assumed to be rational and committed to acting in the firms best interest
Five Forces Model
Core Assumptions of RBV Model
uniqueness
Four Components to the RBV Model
- resources
- capabilities
- core competencies
- competitive advantage