Chapter 11 Flashcards
(8 cards)
organic growth?
this is internal development, when. company grows the organic way without any access to immediate capital.
advantages of organic growth?
-spreads cost over time
-easier to control
-funding may be easier to access
disadvantages of organic growth?
-slower
-no access to existing brands
-high failure risks in unfamiliar markets
acquisition and mergers?
Acquistions- when a company buys controlling power over another
mergers - when two companies combine forces
advantage?
-faster growth
-Economies of scale
-Reduces competition
disadvantages?
cultural misfits
-overpaying
-loss of key staff
Porters 3 tests?
better-off test - do synergies exists
cost of entry test - cheaper alternatives
attractiveness test - is the market good?