Chapter 4 Flashcards
market
a group of buyers and sellers of a particular good or device
- buyers determine demand
- sellers determine supply
competitive market
is a market in which there are many buyers and sellers so that each has negligible (insignificant) impact on the market price
perfect competition
- products are the same
- numerous buyers and sellers so that each has no influence over price
- buyers and sellers are price takers
Monopoly
one seller, and that seller controls the price
Oligopoly
- few sellers
- not always aggressive competition
- example. Airline routes are an example. If a route between two cities is serviced by only two or three carriers, the carriers may avoid rigorous competi- tion so they can keep prices high.
monopolistic competition
- many sellers
- slightly differentiated products
- each seller may set price for its own product
quantity demanded
is the amount of a good that buyers are willing and able to purchase
law of demand
is the claim that, other things equal, the equality demanded of a good falls when the price of the good rises
demand schedule
is a table that shows the relationship between the price of the good and the quantity demanded
demand curve
a graph of the relationship between the price of a good and the quantity demanded
market demand
refers to the sum of all individual demands for a particular good or service
shifts in the demand curve:
- consumer income
- prices of related goods
- tastes
- expectations
- number of buyers
normal good
a good for which an increase in income leads to an increase in demand (and vice versa)
inferior good
a good for which an increase in income leads to a decrease in demand (and vice versa)
substitutes
when a fall in the price of one good reduces the demand for another good