Chapter 8 Lecture Slides Flashcards
Total-Life-Cycle Costing
- The process of managing all costs along the value chain, “cradle to grave”
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Target Costing
Computing Target Costs
Calculating the breakeven time for a new product development project
Selecting nonfinancial measures for product development processes
Identifying Environmental Costing Issues
The Organization’s Value Chain
- The value chain may be divided into stages, which correspond to different cost control approaches
- Total-Life-Cycle Costing, Environmental Costing
- Target Costing and Value Engineering
- Research, Development,& Engineering Stage
- ABC, Kaizen Costing
- Manufacturing Stage
- Post-Sale Service and Disposal Stage
- Target Costing and Value Engineering
Life-Cycle Revenues
Stages of the Total Life Cycle
- Percentage of Costs on y axis, time on x axis
- RD&E account for 80% of costs committed; 10% of costs incurred
- Manufacturing

Total-Life-Cycle-Costing: RD&E
- Market research: customer needs, ideas
- Product design: technical aspects
- Product development: prototypes, processes
- 80% to 85% of a product’s total life costs are committed by decisions made int he RD&E cycle
- An additional dollar spent on activities that occur during this cycle can save at least $8 to $10 on manufacturing and post-manufacturing activities
RD&E: Target Costing
- Tradeoffs in the RD&E stages
- design products that meet customers’ expectations
- products that achieve desired profitability
Traditional Method
- begins w/ market research into customer requirements followed by product specification
- companies engage in product design and engineering and obtain prices from suppliers
- after the engineers and designers have determined product design, cost is estimated
- if cost is deemed too high, may modify the product design
- otherwise, often try to set price at cost plus markup
Contrast with Target Costing
- Marketing research is customer-driven, w/ customer input obtained continually throughout the process (as in the MB case study)
- Costs are driven down during the design process
- Cross-functional product teams (individuals representing the entire value chain; interorganizational)
- Suppliers pay a critical role in role in making target costing work
- Total-life-cycle concept: cost of ownership
Traditional Pricing vs. Target Costing
- Estimated Cost vs. Target Selling Price
- Plus: Desired Profit Margin vs. Less: Target Profit
- Expected Selling Price vs. Equals: Target Cost
Price-led Costing
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Target Profit Margin
Target Cost
- Difference between the target selling price and the target profit margin
- = Price - Target Profit Margin
Cost-Quality-Functionality Chart
- Low-cost, high-quality products, desired functionality
- Functionality: Specifications of the product to meet customer’s wants; quality of design
- Quality: Performance to specifications; quality of conformance
Target Costing: Target Selling Price
- Market Conditions
- Customers’ perceived value of the product
- Relative functionality and quality
- Competitor’s selling price
- Strategic Objects
- example: penetration pricing strategy or skimming pricing strategy
Target Costing: Target Profit Margin
- for example:
- historical profit margins on existing products
- adjustments for R&D costs
- Salvage or disposal costs
Target Costing: Prodcut Target Cost
- Target selling price - Target profit margin =
- allowable cost -> target cost
Product-Level Target Costing
- Cardinal Rule
- target cost must never be exceeded (do not launch if cost > target cost)
- “Apollo 13 Rule”
- Failure is not an option
Target cost-reduction obejctive
- value engineering
- quality function deployment
- design for manufacturing/ assembly
Target Costing: Components
