Chapters 1-3 Flashcards Preview

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Flashcards in Chapters 1-3 Deck (52)
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1
Q

What are the 5 NAICS?

A
  • Transportation
  • Accommodations
  • Travel services
  • Food/ beverage
  • Recreation/ entertainment
2
Q

What did Henry Ford do?

A
  • He invented mass production
  • He created tourism
  • He put people to work
3
Q

Can tourism change things? Why?

A
  • Yes
  • Connects people
  • Creates friendships
  • Breaks barriers/ walls
4
Q

What does NAICS stand for?

A

North American Industrial Classification Systems

5
Q

Human Resource Challenges/Issues/Concerns- What is the Shrinking Labour Pool?

A
  • Young workers/ unskilled immigrants is declining
6
Q

What are the Human Resource Challenges/Issues/Concerns?

A
  • Industry image
  • Unskilled labour
  • Poor training
  • Poor attitudes
  • High turnovers
  • Shrinking labour pool
  • Demand for qualified labour pool
  • language barriers
  • Lack of recognition for institutional training
7
Q

What is it called when there is MORE elderly people THAN younger people?

A
  • Aging population
8
Q

Biggest/ Most successful TDA?

A

Walt Disney

9
Q

What is TDA?

A

Tourist Destination

10
Q

Components of a generic destination- Natural Resources?

A
  • Air, Land, Beauty
  • North America has the largest fresh water body of the world
  • Niagara falls
11
Q

Components of a generic destination- Infrastructure

A
  • guts of the city
  • roads, sewage, railroads, airport runways
  • essential services
12
Q

Components of a generic destination- Suprastructure

A
  • buildings, stores, hotels, restaurants

- all you can see

13
Q

Components of a generic destination- Transportation System

A
  • vehicles that use the suprastructure
14
Q

Components of a generic destination- Hospitality of Host

A
  • the warmth of host
  • friendly smile of locals
  • greetings/ willingness
15
Q

What are the 5 sense?

A
  • hear, touch, taste, see, smell
16
Q

What are the 5 Components of a generic destination?

A
  • natural resources
  • infrastructure
  • suprastructure
  • transportation
  • hospitality of host
17
Q

What are the 4 stages of life cycle for a destination?

A
  • conception (idea)
  • building (building product)
  • maturity (developed)
  • decline (run down, need to refresh)
18
Q

What are the 4 most important ways to put a tourism plan into action?

A
  • inventory (assess politicians)/infrastructure (product capacity)
  • forecasting (look into the future, opportunities)
  • develop a strategy (outline, detailed plan)
19
Q

What is qualitative?

A
  • gathering information

- story telling

20
Q

What is quantitative?

A
  • collect stats, data

- giving a choice

21
Q

What are the 3 ways of tourism development?

A
  • intergrated (1 company provides all services, disney world)
  • catalytic (major hotel encourages other business to come join in on building destination)
  • coattail (no common theme)
22
Q

What are the 4 P’s of Marketing Mix?

A
  • Product (what do you sell? physical (hotel room)/ service component (maid))
  • Place (where we connect customer with tourism product, not an address- it is a travel agent/service)
  • Price (how much does it cost)
  • Promotion (how you advertise product- tv, radio)
23
Q

What is the popular way to advertise tourism

A
  • internet

- packages

24
Q

what is a traveler who visits a country, other than which they usually reside for at least 24 hours

A

foreign tourist

25
Q

what is a traveler who travels within the country they reside for at least 24 hours and travels 80 km?

A

domestic tourist

26
Q

what is multiplier effect?

A

tourism dollars shows the beneficial effect a revenue has on nearly everyone in community

27
Q

what is travel deficit?

A

when canadians leave country, their tourism dollars are lost to canada

28
Q

what is leakage?

A
  • demand for tourism product is greater than destinations

- community does not get full benefit of tourism dollars

29
Q

what are reasons for growth in tourism?

A

advancements in transportation, media coverage, internet, better educational services, more disposable income

30
Q

did tourism benefit from war? how?

A

yes because they advanced products such as airlines/ships/railroads

31
Q

what does UNWTO stand for? is it international or canadian?

A

world tourism organization

international

32
Q

what does CTC stand for? is it international or canadian? what do they do?

A

canadian tourism commission
canadian
promote tourism in Canada

33
Q

how many travelers did UNWTO report?

A

1.1 billion

34
Q

What does CTHRC stand for?

A

Canadian Tourism Human Resource Council

35
Q

what are demographics?

A

age, gender, ethnicity, income, education, location

36
Q

what is psychographics?

A

using motives or behaviour to categorize travellers

37
Q

what is an allocentric traveler

A

go outside the usual, willing to change

38
Q

what is an pyschocentric traveler?

A

they like comfort activities

39
Q

what is a midcentric traveler?

A

travels to seek a break/ in routine

40
Q

what is external locus?

A

believe events are pre-determined by powerful people, fate, chance

41
Q

what is internal locus?

A

they believe they are in charge, control their destiny

42
Q

what are push factors?

A
  • things that appeal to guest

- generated from inner self, adventure, challenge, escape

43
Q

what are pull factors?

A
  • draws guest to/ causes a person to go to a destination

- people, places, scenic areas, sports events

44
Q

what is discretionary income?

A

extra money people spend as they please

45
Q

what is discretionary time?

A

time that people have away from work/ obligations

46
Q

what are the 4 types of a business traveller

A
  • frequent business traveller
  • luxury business traveller
  • female business traveller
  • international business traveller
47
Q

what is Maslows Hierarchy of needs? (5)

A
  • physiological needs (food, shelter, water)
  • safety needs (security)
  • social needs (companionship)
  • ego/ self esteem (feeling important)
  • self actualization (achieving)
48
Q

what is tourism illiteracy

A
  • a barrier

- lack of understanding of tourism

49
Q

what are common barriers to travelling?

A
cost
lack of time
health/ disabilities
education
age
fear
tourism illiteracy
50
Q

what does NCC stand for and what do they do?

A

National Capital Commission

promote Ottawa

51
Q

what is code of ethics?

A
  • finding balance between cultures
  • moral knowing right/wrong
  • ethics is being clear with morals
  • understanding/ respect cultures
  • paper in business explaining this
52
Q

what does FAC stand for and what do they do?

A

foreign affairs canada

- responsible for issuing canadian passports