context

Question 1

the song is the lead single for which beyonce album?

Answer 1

lemonade

Question 2

what is significant about the time of formation’s release?

Answer 2

it was the day before beyonce’s super bowl half time performance

Question 3

when was the music video released?

Answer 3

alongside the single

Question 4

what award did the video win?

Answer 4

a clio award for innovation and creative excellence in a music video

Question 5

what backdrop is the video set against?

Answer 5

the flooding in new orleans following hurricance katrina and the assoicated racial tension in america

Question 6

what is an example of the racial tensions following the new orleans floods?

Answer 6

kanye west commenting about president george bush

Question 7

what is an intertexual reference in the video?

Answer 7

it uses footage from a bounce documentary, That B.E.A.T. and refers to news footage of police brutality

Question 8

what is successful about the release date off the single?

Answer 8

being so close to her super bowl performance which would be streamed to over 100 million people. this would have impacted the glocal circulation of the video and financial gain