Core Compotency Flashcards

1
Q

Honda

A

Started concept of a company as a core competency

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2
Q

Core Competency

A

collection of skills and capabilities that are a source of the company’s competitive

The ROOT

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3
Q

Product as Competitive Advantage

A

products evolve and decline and cannot serve as a core competency

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4
Q

How to identify core competency

A
  1. It provides access to a wide variety of markets and sustained competitive advantage
  2. Customers should want to choose it
  3. It is difficult to imitate
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5
Q

Criticisms of Core Competency

A

Can lead to too much outsourcing

Unique core compotencies can be ambigous

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