Deceptive patterns

Question 1

Deceptive patterns

Answer 1

UX methods that trick users into doing or buying something they wouldn’t otherwise have done or bought.

Question 2

Who first identified the deceptive patterns in UX design?

Answer 2

UX specialists, Harry Brignull in 2010

Question 3

Forced continuity

Answer 3

The practice of charging a user for membership without a warning or a reminder.

Question 4

Sneak into basket

Answer 4

During shopping online, when users go to the check-out step, they realize that there is something else auto-added into their cart.

Question 5

Hidden cost

Answer 5

Extra charges in users’s carts.

Question 6

Confirmshaming

Answer 6

When users are made to feel guilty when they opt out of something.

Question 7

Urgency

Answer 7

They convince you that you need to purchase an item before you run out of time or miss today’s amazing price.

Question 8

Urgency

Answer 8

Attempting to convince users to purchase an item before they run out of time and miss today’s “amazing” price.

Question 9

Scarcity

Answer 9

A website makes you very aware of the limited number of items in stock.