Definitions Flashcards
(42 cards)
Opportunity Cost
The loss of other alternatives when one option is chosen
Factors of Production
- Land
- Labour
- Capital
- Enterprise
Land
Everything in nature that is ready-made
Labour
Human resources, the ability to put something into production
Capital
Anything that is man-made
Enterprise
Organiser of production, to bring the factors of production together and take the risks.
Law of Demand
If a price of a good or service increases, the consumer demand for that good or service will decrease.
Demand
The want, need or desire for a product backed by the money to purchase it. Always based on willingness and ability to pay for a product, not merely the want or need for the product.
Marginal Utility
The increase in satisfaction a consumer derives from the use of consumption of one more unit of a good or service over a particular time period.
Non-price Determinants of Demand
- Income and number of buyers
- Preference of consumers
- Alternatives
- Expectations
Ceteris Paribus
‘Other things being equal’. Allows us to isolate the relationship between two variables, and assumes that other factors remain unchanged.
Entrepreneurship
The capacity and willingness to develop, organise and manage a business venture along with any of its risks in order to make a profit.
Free Good
Goods which are abundant and thus not regarded as scarce economic goods e.g air and water
Wages
The price paid to labour for its contribution to the process of production.
Supply
The total amount of a specific good made available for sale by firms.
Non-price determinants of supply
- Number of sellers
- Price of other products
- Taxes and subsidies
- Technology
- Expectations and resources
Rationality
We pick the best decision (most useful or beneficial) with the lowest cost
Bonded rationality
The understanding that we have limited knowledge and we have to make rational decisions based on this
Consumer surplus
When a consumer pays less for something that they think is worth more e.g if I buy an apple for £20, but I would have paid £30, then the consumer surplus is £10.
Like profit without companies
Producer surplus
The excess of actual earnings that a producer makes from a given quantity or output, over and above the amount the producer would be prepared to accept for that output.
Cross elasticity of Demand
The responsiveness of quantity demanded to a change in price.
Also percentage change of quantity/percentage change of price
Substitute good
Goods which may replace each other in use/consumption.
Complementary good
A good’s demand that increases when the price of another good is decreased. Products that are in joint supply.
Examples of complementary goods
- DVD Player and a DVD
- Beef and Potatoes
- Bread and Butter