Demand, Types of Businesses, and Elasticity Flashcards

1
Q

demand

A

different quantities of goods that consumers are willing and able to buy at different prices

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2
Q

what is the law of demand?

A

there is an inverse relationship between price and quantity demand

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3
Q

substitution effect

A

If the price goes up for a product, consumer buy less of that product and more of another substitute product (and vice versa)

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4
Q

income effect

A

If the price goes down for a product, the purchasing power increases for consumers -allowing them to purchase more.

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5
Q

law of diminishing marginal utility

A

utility=satisfaction

as you consume anything, the additional satisfaction that you will receive will eventually start to decrease

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6
Q

Ceteris paribus

A

“all other things held constant.”

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7
Q

shift

A

at the same prices, more people are willing and able to purchase that good.

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8
Q

Does price shift the curve?

A

no

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9
Q

what causes a shift in demand?

A
  1. tastes and preferences
  2. number of consumers
  3. price of related goods
  4. income
  5. future expectations
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10
Q

substitutes

A

goods used in the place of another

if price of one increases, the demand for the other will increase

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11
Q

complements

A

two goods that are bought and used together

if the price of one increase, the demand for the other will fall

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12
Q

normal goods

A

as income increases, demand increases

as income falls, demand falls

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13
Q

inferior goods

A

as income increases, demand falls

as income falls, demand increases

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14
Q

advantages of sole proprietors

A
ease of start up
ease of management
you keep all profits
no business taxes
Psychological advantages
ease of exit
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15
Q

weaknesses of sole proprietors

A
unlimited liability 
difficulty in raising financial capital
limited size and efficiency
limited managerial experience
limited life
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16
Q

general partnership

A

all partners are responsible for management and the financial responsibilities of the partnership. (most common)

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17
Q

limited partnership

A

at least one partner is not active in the day to day running of the business. They have limited liability.

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18
Q

articles of partnership

A
contract between partners spelling out the rules of the partnership
dividing profit
dividing responsibility
admitting new partners
buying out partners
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19
Q

advantages of partnerships

A
Ease of establishment
 Ease of Management: each partner has different things to offer
No special business taxes
Easier to raise financial capital
Larger than sole proprietorship
Easier to attract qualified workers
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20
Q

weaknesses of partnerships

A

Unlimited liability
Limited partner is only responsible for his initial investment. He has limited liability.
Limited Life
Conflict between partners

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21
Q

incorporate

A

to form a corporation

22
Q

charter

A

a document granted by the state giving a corporation the right to do business

23
Q

stock

A

shares of ownership in the corporation

24
Q

stockholders

A

owners of stock

25
common stock
basic share of ownership in a corporation | have voting rights in the management of the company
26
preferred stock
nonvoting shares of ownership guaranteed dividend liquidation benefit- if corporation goes out of business they are ahead of stockholders in getting back money board of directors- duty to direct the corporations business by setting board policies and goals
27
elected by common stockholders
hires a professional management team to run day to day activities
28
advantages of a corporation
Ease of raising financial capital (main advantage) Selling stock to investors Selling bonds: a written promise to repay a loan on a specific date Principal: the amount borrowed Interest: the price paid for the use of another’s money Borrowing money from banks. Ability to hire Limited liability Unlimited life Ease of transferring ownership:. Buying and selling stock is easy and is done millions of times a day
29
disadvantages of corporations
Start up expenses are high. Stockholders (owners) have a limited Profits are taxed Corporations are subject to more government regulations than sole proprietors or partners
30
labor unions
organization of workers formed to represent its member’s interests in varying employment matters. Collective bargaining
31
professional associations
group of people in a specialized field that work to improve their working conditions.
32
chamber of commerce
promote economic growth of the community
33
better business bureau
cops for businesses
34
5 reasons to merge
Make money faster, Increase efficiency, Acquire new product lines, Catch up or eliminate rivals, Lose a company identity
35
horizontal merge
when two or more companies that produce the same product join forces
36
vertical merger
when two or more firms that are at different steps of manufacturing process join together.
37
conglomerates
firm that has at least 4 businesses, each making unrelated products
38
____% of businesses are sole proprietors
72%
39
9% of businesses
partnerships
40
20% of businesses; 74% of profits
corporations
41
elasticity
shows how sensitive quantity is to a change in price
42
price elasticity demand
Measurement of consumers responsiveness to a change in price.
43
who uses price elasticity demand?
Used by firms to help determine prices and sales | Used by the government to decide how to tax
44
inelastic demand
Quantity is INsensitive to a change in price.
45
characteristics of inelastic goods
``` Few Substitutes Necessities Small portion of income Required now, rather than later Elasticity coefficient less than 1 ```
46
elastic demand
quantity is sensitive to a change in price
47
characteristics of elastic goods
``` Many Substitutes Luxuries Large portion of income Plenty of time to decide Elasticity coefficient greater than 1 ```
48
total revenue test
Uses elasticity to show how changes in price will affect total revenue
49
total revenue test for inelastic
Price increase causes TR to increase | Price decrease causes TR to decrease
50
total revenue test for elastic
Price increase causes TR to decrease | Price decrease causes TR to increase
51
unit elastic
Price changes and TR remains unchanged