Ethos, Pathos, & Logos of Public Speaking

Question 1

Credibility

Answer 1

ETHOS

Question 2

used as a means of convincing an audience via the authority or credibility of the persuader, be it a notable or experienced figure in the field or even a popular celebrity.

Answer 2

ETHOS

Question 3

Sometimes called an appeal to ethics

Answer 3

ETHOS

Question 4

DELIVERY: Coherence (body language and voice are coherent with the specific content)

Answer 4

PATHOS

Question 5

CONTENT

• Stories
• Positive and negative emotions like frustration, anger, love, or respect

Answer 5

PATHOS

Question 6

Trustworthiness or authority

Answer 6

ETHOS

Question 7

Persuasion: Trust & Authority

Answer 7

ETHOS

Question 8

Ethics/ Credibility

Answer 8

ETHOS

Question 9

As a dentist, I see this problem a lot. I recommend using a sensitive toothpaste.

Answer 9

ETHOS

Question 10

“As a doctor, I am qualified to tell you that this course of treatment will likely generate the best results.”

Answer 10

ETHOS

Question 11

He knows his dinosaur fossils; he has been a leading paleontology researcher for 20 years.

Answer 11

ETHOS

Question 12

As a three-time Olympic gold medalist, I can assure you that this energy drink will improve your fitness and stamina.

Answer 12

ETHOS

Question 13

Emotion
Persuasion: Emotion and Beliefs
Emotional impact
Personal connection

Answer 13

PATHOS

Question 14

a way of convincing an audience of an argument by creating an emotional response to an impassioned plea or a convincing story.

Answer 14

PATHOS

Question 15

Appeal to emotion

Answer 15

PATHOS

Question 16

DELIVERY

• Eye contact
• Body Language
• Vocal variety
• Poise

Answer 16

ETHOS

Question 17

CONTENT
Personal anecdotes (Why me?)

Answer 17

ETHOS

Question 18

CONTENT

Client Testimonials

Answer 18

ETHOS

Question 19

CONTENT

Success stories

Answer 19

ETHOS

Question 20

CONTENT

Track record

Answer 20

ETHOS

Question 21

CONTENT

Titles

Answer 21

ETHOS

Question 22

If we don’t adopt the puppy, he may never find a home!

One bag of chips can bring the whole family together.

Answer 22

PATHOS

Question 23

“I’m not just invested in this community - I love every building, every business, every hard-working member of this town.”

Answer 23

PATHOS

Question 24

“If we don’t move soon, we’re all going to die! Can’t you see how dangerous it would be to stay?”

Answer 24

PATHOS

Question 25

If you decide not to come for Thanksgiving, it would break your grandmother’s heart.

Answer 25

PATHOS

Question 26

Logic

Answer 26

LOGOS

Question 27

A way of persuading an audience with reason, using facts and figures.

Answer 27

LOGOS

Question 28

Appeal to logic

Answer 28

LOGOS

Question 29

CONTENT | Arguments

Answer 29

LOGOS

Question 30

CONTENT | Benefits

Answer 30

LOGOS

Question 31

CONTENT | Facts

Answer 31

LOGOS

Question 32

CONTENT | Figures

Answer 32

LOGOS

Question 33

CONTENT | Data

Answer 33

LOGOS

Question 34

CONTENT | Numbers

Answer 34

LOGOS

Question 35

CONTENT | Statistics

Answer 35

LOGOS

Question 36

CONTENT | Scientific Research

Answer 36

LOGOS

Question 37

CONTENT | Processes

Answer 37

LOGOS

Question 38

CONTENT | Product characteristics

Answer 38

LOGOS

Question 39

Facts, statistics, case studies, scientific evidence

Answer 39

LOGOS

Question 40

Persuasion: Logic & Reasoning

Answer 40

LOGOS

Question 41

People who eat chocolate are 72% happier than those who don’t, so we should eat chocolate every day.

Answer 41

LOGOS

Question 42

"The data is perfectly clear: this investment has consistently turned a profit year-over-year, even in spite of market declines in other areas."

Answer 42

LOGOS

Question 43

99% of the doctors recommend this toothpaste.

Answer 43

LOGOS

Question 44

"More than one hundred peer-reviewed studies have been conducted over the past decade, and none of them suggests that this is an effective treatment for hair loss."

Answer 44

LOGOS

Question 45

"History has shown time and again that absolute power corrupts absolutely."

Answer 45

LOGOS

Question 46

This method of persuasion requires a credible authority to convince the audience.

Answer 46

ethos

Question 47

Method of persuasion that appeals to EMOTIONS and FEELINGS

Answer 47

pathos

Question 48

Nearly 25% of all car accidents are caused by drivers using cell phones while driving.

Answer 48

logos

Question 49

Examples of this method of persuasion include statistics, research, data and facts.

Answer 49

logos

Question 50

Donate just $1 a day to starving children. Make sure no one goes hungry under your watch…

Answer 50

pathos

Question 51

“Wear Air Jordans at your next game, and see how high you fly!” – Michael Jordan

Answer 51

ethos

Question 52

The Center for Disease Control advises everyone to get a flu vaccination.

Answer 52

ethos