Exam #2 Flashcards
(29 cards)
Attitude
To evaluate or judge someone/ something negatively or positively
Tripartite (ABC) Model
Affective Component: feelings linked to an object
Behavioral Component: past behaviors or experiences regarding an object
Cognitive Component: beliefs, thoughts, and attributes that you associate with an object
Explicit Attitude (system 2)
Thoughtful, deliberate, conscious; slower cognitive process
Implicit Attitude (system 1)
Automatic, unconscious, immediate emotional process
Implicit Association Test
Measures implicit attitudes by measuring reaction
Implicit Attitudes Tend to be Better at Predicting…
Impulsive Behaviors
Subtle Interpersonal Behaviors
Behaviors in Socially sensitive contexts
Attitude Heritability
Attitudes are somewhat heritable
Cognitive Dissonance Theory
We feel tension when two of our attitudes or beliefs are inconsistent (Fetsinger 1957)
Insufficient Justification
When an external justification isn’t sufficient, we tend to internally justify our behavior
How Can we Reduce Tension? (According to CDT)
Change one of the cognitions
Add a third cognition that makes the other two seem less inconsistent
Trivialize the cognitions that are inconsistent
Self Perception Theory
We make inferences about our attitudes when we observe our own behavior
Over-justification Effect
Rewarding people for doing things they like will make it seem less personal and instead a task for others
Facial Feedback Effect
Tendency of facial expressions to trigger corresponding feelings
Role
Set of norms that defines how people should act in a given situation
Do Attitudes Influence Our Behavior?
Relationship is lower than expected
R= .38
Vested Interest
People care about some things more than others
Theory Of Planned Behavior
Attitudes influence our behavior through our intentions
Evolution
Idea that different species descended from common ancestors but evolved over time
Natural selection
“Survival of the fittest”
Organism most likely to survive is more likely to reproduce
Domain Specific
Attributes that evolved in response to a particular challenge
Domain General
Attributes that are useful for various challenges
Culture
Set of beliefs, values, morals, customs, etc. shared by a self identified group
Belief
Accepted idea of reality
Norm
Shared belief about appropriate behavior in a situation