External analysis Flashcards
1
Q
Porters 5 forces
A
- Rivalry among existing competitors
Bargaining power buyers
Bargaining power suppliers
Threat of new entrants
Threat of substitutes
2
Q
Use of Porters 5 forces
A
Determine industry’s profitability and if is a good one to compete in
2
Q
5 stages of industry lifecycle
A
Introduction
Growth
Shakeout
Maturity
Decline
3
Q
Strategic groups definition
A
Method of further defining organisations within an industry, grouped using resource commitment and scope of activities
4
Q
4 actions to create value in a blue ocean
A
-Eliminate factors
-Reduce factors
-Raise factors
-Create factors
5
Q
PESTLE
A
Political, economic, social, technological, legal, environmental
