FORMATIVE 2 Flashcards
(33 cards)
What does contextual inquiry involve?
Group of answer choices
Writing code for the product
Conducting market research
Observing users in their natural environment to understand how they use a product in context
Developing marketing strategies
Observing users in their natural environment to understand how they use a product in context.
What is the benefit of iterative design?
Group of answer choices
Increase the complexity of the interface
Reduce the number of features
Continuous improvement of the product based on user feedback
Improve visual appeal
Continuous improvement of the product based on user feedback
What is the purpose of analyzing user data in UX design?
Group of answer choices
To write code for the product
To develop marketing strategies
To understand behaviors such as most frequently visited pages, conversion rates, and common exit points
To conduct market research
To understand behaviors such as most frequently visited pages, conversion rates, and common exit points
What does understanding user behavior involve?
Group of answer choices
Conducting market research
Writing code for the product
Developing marketing strategies
Observing how users interact with a product
Observing how users interact with a product
What does user journey mapping visually represent?
Group of answer choices
Business goals
Technical constraints
The steps a user takes to complete a task
Market trends
The steps a user takes to complete a task
What is the purpose of usability testing?
Group of answer choices
To develop marketing strategies
To conduct market research
To observe users as they interact with a product to identify usability issues
To write code for the product
To observe users as they interact with a product to identify usability issues
Which research method involves direct conversations with users to explore their needs, goals, and frustrations?
Group of answer choices
Interviews
Surveys
Analytics
Usability Testing
Interviews
What should shape the design according to behavior-driven design?
Group of answer choices
Technical constraints
Users’ behaviors
Business goals
Market trends
User’s behaviors
What are mental models in UX design?
Group of answer choices
Market trends
Representations of how users perceive systems and processes
Business goals
Technical constraints
Representation of how users perceive systems and processes
What do personas represent in UX design?
Group of answer choices
Business goals
Market trends
Technical constraints
Fictional, generalized representations of the product’s users
Fictional, generalized representations of the product’s users
What is the main advantage of using moderated usability testing?
Group of answer choices
It tracks users’ eye movements
It collects data from a large number of users
Users complete tasks independently
A facilitator guides users through tasks and provides support
A facilitator guides users through tasks and provides support
What is the main advantage of using unmoderated usability testing?
Group of answer choices
It tracks users’ eye movements
It collects data from a large number of users
A facilitator guides users through tasks and provides support
Users complete tasks independently while their behavior is recorded
Users complete tasks independently while their behavior is recorded
What is the main goal of product concept testing in focus groups?
Group of answer choices
To track users’ eye movements
To organize content into categories
To gather feedback on new product ideas, concepts, or prototypes
To compare different versions of a design
To gather feedback on new product ideas, concepts, or prototypes.
What is the purpose of using heatmaps in eye-tracking studies?
Group of answer choices
To compare different versions of a design
To understand where users are looking or clicking on a webpage
To organize content into categories
To conduct one-on-one interviews with users
To understand where users are looking or clicking on a webpage
Which method involves observing users in their natural environment?
Group of answer choices
A/B Testing
Contextual Inquiry
Eye-Tracking Studies
Usability Testing
Contextual inquiry
What type of data do surveys and questionnaires primarily collect?
Group of answer choices
Quantitative data
Behavioral data
Qualitative data
Visual data
Quantitative Data
Which method helps designers understand how users group information and navigate content?
Group of answer choices
A/B Testing
Contextual Inquiry
Card Sorting
Usability Testing
Card Sorting
What is the purpose of card sorting in UX research?
Group of answer choices
To conduct one-on-one interviews with users
To compare different versions of a design
To organize content into categories that make sense to users
To track users’ eye movements
To organize content into categories that make sense to users
What is the primary purpose of user interviews in UX research?
Group of answer choices
To understand users’ experiences, needs, frustrations, and expectations
To test different versions of a design
To track users’ eye movements
To collect quantitative data
To understand user’s experiences, needs, frustrations, and expectations
Why is understanding users crucial in UX design?
Group of answer choices
It reduces development costs
It makes the product look attractive
It drives every phase of the design process, from research to iterative improvements
It increases the product’s market value
It drives every phase of the design process, from research to iterative improvements
What helps identify pain points in UX design?
Group of answer choices
Developing marketing strategies
Conducting market research
Writing code for the product
Understanding the behaviors and needs of users
Understanding the behaviors and needs of users
What is the foundation of User Experience Design (UXD)?
Group of answer choices
User-centered design (UCD)
Market trends
Technical constraints
Business goals
User-centered design (UCD)
What is the purpose of iterative design based on user feedback?
Group of answer choices
To refine designs and continually improve the product
To develop marketing strategies
To conduct market research
To write code for the product
To refine designs and continually improve the product
Why is empathy important in UX design?
Group of answer choices
It increases the product’s market value
It makes the product look attractive
It reduces development costs
It helps designers create solutions that feel natural and intuitive
It helps designers create solutions that feel natural and intuitive
