Glasgow Flashcards
(17 cards)
Glasgow identity campaign
People Make Glasgow
Main message of campaign
Community and civic pride
City perception difference
Varies by area
Affluent central area
Merchant City
Deprived city outskirts
Economically disadvantaged
1980s rebranding slogan
Glasgow’s Miles Better
Purpose of 1980s campaign
Shift from decline to culture
Cultural title in 1990
European City of Culture
Effect of 1990 title
Boosted external image
Local response to title
Mixed reactions
Regenerated area
Merchant City
Regeneration effects
Attracted business and residents
Planning influenced by
Glasgow Quality of Life Group
Focus of planning research
City inequalities
Attachment level of students
Weaker than residents
Who feels more connected
Long-term residents
Impact of identity and culture
Influences living and investment decisions