Growth Flashcards
(4 cards)
1
Q
Organic growth
A
When a business expands by increasing sales, without merger or takeover
2
Q
Pros of organic growth
A
-Retain more control
-Less risky than external growth
-More cost effective in the short term
3
Q
Cons of organic growth
A
-Slower than external
-Lower level of EOS
-Limited to the business’s own resources
4
Q
Reasons for staying small
A
-Product differentiation & USP
-Flexibility to customer needs, quicker decision-making, and a less complex structure
-Build stronger relationships, personalised services
-Ecomers, reduced barriers to entry,
