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Flashcards in Health Promotion Deck (21)
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1

define health promotion

the process of enabling people to increase control over, and to improve, their health. It moves beyond a focus on individual behaviour towards a wide range of social and environmental interventions.

2

what is the difference between public health and health promotion

public health places more emphasis on the ends whereas health promotion places more value on the means of achieving them

3

what are the 3 critiques of health promotion

- structural critique = too much emphasis on the individual
- surveillance critique = involves too much monitoring and regulation of the population
- consumption critique = services and goods only available to privileged

4

what are the 5 approaches to health promotion

- medical/preventative
- behaviour change
- educational
- empowerment
- social change

5

give examples of behavioural changes in health promotion

campaigns to get smokers to quit

6

what is empowerment

allowing individuals to assume more power over their health so involves asking what they want to do to their health

7

give an example of social change in health promotion

stopping smoking in public places

8

what is primary prevention

preventing the onset of a disease by reducing the exposure to risk factors

9

name some approaches to primary prevention

- vaccination
- prevention of contact with risk factors
- taking precautions
- reducing risk factors from lifestyle (e.g. quitting smoking)

10

what is secondary prevention

detecting and treating a disease at an early stage to prevent further complications

11

give examples of secondary prevention

- cervical cancer screening
- monitoring and treating blood pressure
- statins to prevent high cholesterol
- atherosclerosis screening

12

what is tertiary prevention

aims to minimise the effect of the established disease. cant cure the disease so try to prevent its impact

13

give examples of tertiary prevention

- renal transplant
- steroids for asthma

14

what are the dilemmas of health promotion

- interfering with peoples lives
- victim blaming the individual
- may be hard/expensive for lifestyle changes
- reinforces negative stereotypes
- unequal distribution of responsibility

15

what Is the prevention paradox

how interventions that make a difference at population level do not have much effect on the individual

16

define evaluation

collection of data to assess the effectiveness of a programme in achieving its objectives

17

why should promotions be evaluated

- assess efficacy and efficiency
- gives accountability
- ensures the interventions do no harm
- for development

18

what is process evaluation

assesses the process of the programme implementation

19

what is impact evaluation

assesses the immediate effects of the intervention

20

what is outcome evaluation

assesses the long term consequences of the intervention

21

why is the timing for outcome evaluation important

- some interventions take longer to have an effect
- the effect of some interventions wears off quickly