Key Media Workshop Words Flashcards
(4 cards)
Brand
-The message that solves the problem
Brand Elements
- Representatives
- Tone
- Colour
- Position
- Text
Logo
- An image designed to represent the brand
- Can be only words (ex. Costco)
Art VS Graphic Design
- Graphic design is (a) drawing(s) to convey a message
- Art is just (a) drawing(s)
- Graphic design - overcall story
- Graphic design involves artistic choices