Persuasive Techniques

Question 1

Symbols

Answer 1

These are words, pictures,images,songs,etc. that represent something else.

Question 2

Hyperbole

Answer 2

Another word for exaggeration.

Question 3

Fear

Answer 3

Sometimes media makes us afraid that if we don’t pay attention, something bad could happen.

Question 4

Humor

Answer 4

Making somebody laugh is a great persuasive technique.

Question 5

The Big Lie

Answer 5

Believe it or not, sometimes media creators don’t tell the truth.

Question 6

Testimonials

Answer 6

Using famous people to sell a product or idea.

Question 7

Repetition

Answer 7

Hearing or seeing something over and over again makes a product stick in your head so you remember the brand or product.

Question 8

Name Calling

Answer 8

Characters make fun of other characters in order to sell something.

Question 9

Flattery

Answer 9

If you compliment somebody, they will pay attention.

Question 10

Bribery

Answer 10

This offers something we want.

Question 11

Bandwagon

Answer 11

This technique implies that if everybody else is involved, why aren’t you?

Question 12

Warm and Fuzzy

Answer 12

Cute and sweet images that sell products or ideas.

Question 13

Beautiful People

Answer 13

Good-looking models make us believe we can look just like them.

Question 14

Plain Folks

Answer 14

People just like us use the same product.

Question 15

Scientific Evidence

Answer 15

Statistics and charts that persuade us that something is worthwhile.