Key Strategic Issues Flashcards

1
Q

Industrie avec peu d’acteurs

A

Concentrated industry

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2
Q

Une part de marché

A

Market share

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3
Q

Marché dans lequel il est possible d’entrer avec peu de capital

A

Low entry barriers market

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4
Q

Nouveaux entrants

A

New entrants

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5
Q

Marché qui demande une important capital pour y entrer

A

High entry barriers market

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6
Q

Fusion & Acquisitions

A

Mergers & Acquisitions

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7
Q

Acheter une autre entreprise

A

Takeover

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8
Q

Fusionner

A

Merge

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9
Q

Acheter ou être propriétaire de ses fournisseurs

A

Process of vertical integration

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10
Q

Ensemble d’entreprises regroupées

A

Conglomerate

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11
Q

Filiales

A

Subsidiaries

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12
Q

Théorie qui dit que lorsque la demande de produits pour une entreprise d’un groupe diminue, la demande d’une autre entreprise du même groupe peut augmenter

A

Portfolio theory

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13
Q

Vendre des activités non importantes

A

Dispose or divest

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14
Q

Activités non importantes

A

Non-core business

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15
Q

Se concentrer sur son business principal

A

To concentrate on our core business

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16
Q

Entreprise familiale

A

Family owned business

17
Q

Énormément d’acteurs au sein de la même industrie (fast-food)

A

Fragmented industry