Knowledge clip - Ethics in ECP

Question 1

Deontology

Answer 1

An ethical theory that uses rules to distinguish right from wrong.

Question 2

Consequentialism

Answer 2

An ethical theory that judges whether or not something is right by what its consequences are.

Question 3

FORGOOD

Answer 3

1. Fairness
2. Openness
3. Respect
4. Goals
5. Opinions
6. Options
7. Delegation

Question 4

Fairness

Answer 4

What are the redistributive effects of the nudge?

Question 5

Openness

Answer 5

Is the nudge open or manipulative

Question 6

Respect

Answer 6

Does the nudge respect people’s autonomy, dignity, freedom of choice and privacy

Question 7

Goals

Answer 7

How does the nudge influence the welfare of all parties involved?

Question 8

Opinions

Answer 8

Do people agree or disagree with the means and end of the nudge

Question 9

Options

Answer 9

Should other policies be used instead of a nudge

Question 10

Delegation

Answer 10

Is the delegation of the nudge legitimate, from a fair and legal process.

Question 11

Article 2 of the DAC

Answer 11

Advertisement must be in accordance with the law, the truth, good taste and decency

Question 12

Article 3 DAC

Answer 12

An advertisement shall not contravene the public interest

Question 13

Article 5

Answer 13

The form and content of an advertisement shall not undermine confidence in advertising

Question 14

Article 6 DAC

Answer 14

Without justifiable cause, an advertisement shall not arouse feelings of fear or superstition

Question 15

Article 7 DAC

Answer 15

Advertising shall not be dishonest

Question 16

Article 10

Answer 16

Scientific terms, statistical data and quotations shall be handeled with the utmost care in advertisement and made clear for the general population