laatste lecture Flashcards
(16 cards)
Institutional (Economic) Theory: Behavioral Assumptions
when making decisions we dont always evaluate everything to make the best choice
- bounded reality: you just choose which one is good enough (you dont have the time and energy to check every iPhone model, you choose which one is good enough)
self interest
opportunistic behavior
try to maximize your utility (egoism, I want the best for my company even though I may not be loyal to other companies)
why do we need IB strategy
- bounded rationality
- assymetric info
- irrational behavior
- time limitation
- uncertainty
etc
LIABILITY OF FOREIGNNESS
this is about the disadavantages that a MNE experience when operating in a foreign country.
- spatial difference
- unfamilairy
- lack of legitimacy
- home country restrictions
globalization of markets, 3 causes
(barriers, taste preference, standardized)
- falling barriers
- global tastes are converging
- firms offer standardized products (the same no matter where they’re sold)
globalization of production
taking advantage of the differences in cost and quality of factors of production
impediments
are barriers/obstacles (like barriers to FDI, political and economical risk)
driver of globalization
- decline trade and investment barriers
- technological chanhe
- institutions
Outward stock of FDI
outward means in another country.
if you invest as Germany in another company, the investment belongs to gemarnys outward stock of FDI, not the other country
sovereignty
the full right and power to the state itself, no outside forces
THE GLOBAL ENTREPRENEUR, HBR ISENBERG, 2008
usually new companies start local and then grow but Eisenberg says some countries start globally.
they do this because
1. better opportunities
2. access to international markets
he says even small companies can do this, you do not have to be a big company for this
entry mode choice
choice of the form of operation firms use to enter their foreign markets
entry mode choice why is it crucial
- COMMITMENT
STRATEGIES (EXPLORATION VS EXPLORTATION - RISK AND UNCERTAINTY
- LEARNING
ENTRY MODE CHOICE, WHICH MAIN FACTORS TO CONSIDER
DISTANCES
MOTIVATION
HOST COUNTRY MOTIVATION
STRATEGU
LICENSING
ROYALTY FREE
Ricardo focused on
labor productivity