LESSON 2: The Physical Environment Analysis Flashcards
(61 cards)
• consists of all factors outside an organization that affect its operations and decision-making processes. These
factors are often classified into macro and micro environments
External environment
•Includes broad external
conditions such as economic
trends, social dynamics,
technological advancements,
political and legal regulations,
and environmental factors.
Macro Environment
Includes entities and forces
directly affecting the
organization, such as
customers, suppliers,
competitors, and stakeholders.
Micro environment
– Identifying key external
forces that impact the organization
Scanning
– Observing changes and
trends in the external environment.
Monitoring
– Predicting potential impacts
of external factors.
Forecasting
collecting, analyzing, and interpreting information
about business competitors
Competitive intelligence
External Environment
Analysis Process
Scanning
Monitoring
Forecasting
Competitive Intelligence
Environmental scanning steps
- Setting up an environmental scanning
system or program - Collecting and analyzing secondary data
- Collecting and analyzing primary data
- Identifying issues that consistently surface
- Interpreting results and preparing a report
Environmental Monitoring Purposes
- Building sufficient and reliable data to determine the
emerging trend - Validating collected data so that they become precise and reliable
Environmental Monitoring Steps
- Identifying emerging issues
- Evaluating the time frame
of emerging issues - Deciding on the action to
be taken
Competitive Intelligence Steps
- Identify the sources of information
- Validate collected information
- Analyze the information
- Make a projection
- Define the action to be taken
refers to the natural surroundings in which a business
operates
physical environment
: Location, climate, and accessibility.
Geographical factors
Availability of essential
raw materials.
Natural resources
: Impact of business operations on nature.
Environmental sustainability
Transportation, utilities, and
public services.
Infrastructure
Conducting a Physical Environment
Analysis
- List the forces from the physical environment that are currently affecting the company. water and raw materials. These forces include climatic conditions, temperature, sea level, and availability of fresh water and raw materials.
- Gather information, preferably quantitative, from reliable sources.
- Evaluate the level or impact of the effects of these forces on the company (e.g.,very strong, strong, moderate, and negligible).
- Determine the frequency of occurrences and the level of weather-related events such as storms, floods, and droughts.
- Assess if the company is vulnerable to climate-related effects, such as regional shifts in the availability of energy and water, the reliability of infrastructure and
supply chains, and the prevalence of infectious diseases. - Group the identified climate change effects into six risk categories: regulatory,
supply chain, product and technology, litigation, reputational, and physical.
The physical or natural environment of a company includes
physical resources, wildlife, and climate
Group the identified climate change effects into six risk categories:
regulatory
supply chain
product and technology
litigation
reputational
physical
P.E. Concerns
- Changes in the natural environment have a direct impact on the societal environment that affects companies in terms of resource availability and cost.
- Changes in the natural environment have an indirect impact on the task or industry environment that affects a company’s growth in a particular industry.
- Availability of raw materials used in production, including fresh water and clean air
- Unpredictable weather conditions,
increase in sea level, and erratic
climate change because of global
warming - Increasing greenhouse gas
emissions because of the carbon
footprints of industrial factories
consists of socio-cultural, economic, technological, political, and legal forces that influence
business activities
societal environment
Societal Environment includes
Demographics
Cultural Norms
Political and Legal Environment:
: Population growth, age
distribution, and income levels.
Demographics