Levels Of Parasocial Rele Flashcards
(5 cards)
What is parasocial rele
-one sided
-unreciprocated
-one person extends emotional energy - interest + time
-other completely unaware of their existence
-e.g celebrity
M chuteon developed what
Celebraty attitude scale
-Q identifies theee levels of parasocial rele
-each level describe att + beh at each level
-level inc so does intensity of para social rele e celebrity workship
Level 1
ENTERTAINMENT SOCIAL-least intense
-celeb viewed as sources of entertainment
-speak about w friends for social interac
E.g= ppl talk bout tv stars
-keep up on activities of celeb for entertainment
Level 2
INTENSE PERSONAL - intermediate level
-strong feeling for celeb
-obsessed with em
-feeling just as for real life rele
E.g= fan of harry styles have frequent obsessive thoughts even consider soulmate
Level 3
BORDERLINE PATHOLOGICAL- strongest level
-uncontrollable fantasies + display extreme beh towards celeb
-addictive behaviour towards celeb
Spend money + time attempting to meet nd befriend
-large sum of money
-sending personal gift
-perform illegal action