lo5 Flashcards

(52 cards)

1
Q

types of business communication

A

advertising
presnetations
emails
web sites
social media
agendas
packaging
brochures
press release

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2
Q

what characteristics inform the design of business communication

A

purpose
audience
content
business function
available resources

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3
Q

what does it mean by audience

A

who you are aiming it to

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4
Q

what can the audince be

A

internal
external

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5
Q

what does it mean by purpose

A

what is the intention

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6
Q

what types of communication can be used when your informing customers

A

posters
websites
leaflets through doors
emails
letters
conference
meeting

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7
Q

what types of communication can be used when your informing shareholders

A

report
meeting
email
letter

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8
Q

what types of communication can be used when youre informing supplier

A

email
meeting
letter

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9
Q

what types of communication can be used when youre informing workers

A

emails
letters
meetings
text
face-to-face

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10
Q

what types of communication can be used when youre persuading customers

A

websites
text
leaflets
emails

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11
Q

what types of communication can be used when youre thanking workers

A

poster / notice
letter
email

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12
Q

what types of communication can be used when youre thanking customers

A

email
letters
leaflets
social media
face-to-face

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13
Q

what types of communication can be used when youre dealing with customer complaints

A

emails
meetings
face-to-face

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14
Q

what will the purpose of the communication affect

A

tone

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15
Q

what does the content of communication affect

A

method of communication

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16
Q

what does the business function affect communication

A

the design

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17
Q

how does available resources affect communications

A

quality
quantity

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18
Q

what does resources include

A

funding
skills
knowledge
number of staff

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19
Q

what does the quality of paper do for a business

A

creates a good impression

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20
Q

what are the disadvantages of good quality paper

A

costs more

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21
Q

why should a business print in color

A

makes graphs easier to interpret
makes communication more effective

22
Q

what are the disadvantages of hard copies

A

take up space
expensive to produce

23
Q

what is the advantage of hard copies

A

useful in training sessions

24
Q

what is the best way to store confidential info

A

electronically

25
what are consumables
office supplies e.g. pens, paper
26
what does timescales mean
how much time does the busienss have to send the communication
27
what are characteristics of busuness communcation design that have an impact on the use of resources
quality of paper / card colour / black and white printing hard copy / electronic cost of consumables ease / cost of distribution timescales
28
what are letters used for
formal situations
29
when can you use 'your sinserly' in a letter
when the recipent is names
30
if you start the letter starts with dear sir / mam what do you sign off with
yours faithfully
31
what is the structure of a report
title intro body conclusion recommendations appendix and reference
32
when are reports used
when detailed information needs to be presented
33
when will notices be used
internal method of communication
34
what are examples of verbal communication
telephone message face to face
35
what are electronic communication
email
36
what are examples of marketing documentation
business cards press release promotional literature questionaire data collection sheet
37
what should a business card include
phone number website business name person position address persons name what service they provide
38
what is a press release
used when a business wants to make an announcment to the media
39
what should be in a press release
title ' press release' send date attention capturing headline introductory paragraph, then next paragraph has more detail quotes finish with the word END
40
what does promotional literature include
annual reports brochures leaflets
41
what should promotional literature be
professional informative
42
what should a data collection sheet include
title forename surname phone number work email
43
what are examples of recruitment documentation
job description person specification job advertisement application form
44
what does a job description do
summarise the task of a job title states the persons line manager and anyone reporting to that role
45
what does a job description include
title contract type location description of business purpose of job main tasks hours of work pay and benefits lines of reporting responsible to responsible for
46
what does a person specification do
talks about the person they want
47
what does a person specification require
education background skills and comperencies work experience
48
what does a person specification include
department job title vacancy no. attainments competency profile special apitudes disposition
49
what does a job advertisement include
company logo company name job title contact detials for business location full time / part time temporary / permanent salary details qualifications and experience required web address start dates for job how to apple reply by date
50
what must an application form be
straight forward
51
5.4
52
How do you write a questionnaire (e-scooter)
Intro Age question Question on gender Question to find out why they don’t use e-scooter Question to find out ways to encourage use/appeal to people At least on question allowing qualitative data to be collected At least six questions Business name