LOC Chapter 1 Vocab Flashcards

(21 cards)

1
Q

Aristotelian Triangle (Rhetorical Triangle)

A

illustrates how the speaker, subject and audience are all interrelated.

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2
Q

Audience

A

he listener, reader, or viewer of the text

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3
Q

Concession

A

an acknowledgement that an opposing argument may be true or reasonable. they are usually accompanied by a refutation challenging the validity of the opposing argument.

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4
Q

Connotation

A

meanings or associations readers have with a word beyond its dictionary definition. They are usually negative or positive and they greatly affect the authors tone.

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5
Q

Context

A

the circumstances, atmosphere, attitudes, and events surrounding a text.

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6
Q

Counterargument

A

an opposing argument to the one a writer is putting forward. A strong writer will usually address it through the process of concession or refutation

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7
Q

ethos

A

Demonstrates that the author is credible and trustworthy when speaking about a certain topic. Established by who you are and what you say

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8
Q

logos

A

speakers appeal to logos by offering clear, rational ideas and using specific details, examples, facts, and statistics to back them up

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9
Q

occasion

A

time and place a speech is give or a piece is written

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10
Q

Pathos

A

speakers appeal to pathos to emotionally motivate their audience. speaker plays on his audience’s values, desires, and hopes. and on the other hand, their fears and prejudices

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11
Q

Persona

A

face or character that a speaker shows to his audience

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12
Q

Polemic

A

“hostile” an aggressive argument that tries to establish the superiority of one opinion over all others. Polemics usually don’t concede that opposing opinions have any merit

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13
Q

propaganda

A

spread of ideas and info to further a cause. in the negative sense, it uses rumors, lies, disinformation, and scare tactics in order to damage or promote a cause.

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14
Q

purpose

A

goal speaker wants to achieve

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15
Q

refutation

A

a denial of the validity of an opposing argument. usually follow a concession that acknowledges that opposing argument may be true or reasonable.

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16
Q

rhetoric

A

the faculty of observing in any given case the available means of persuasion. the art of finding ways to persuade an audience.

17
Q

rhetorical appeals

A

rhetorical techniques used to persuade an audience by emphasizing what they find most important or compelling, ethos, logos, pathos

18
Q

SOAPS

A

Subject, Occasion, Audience, Purpose, and Speaker. They make up a rhetorical situation

19
Q

Speaker

A

person or group who creates the text.

20
Q

subject

A

Topic of the text, what the text is about

21
Q

text

A

the written word, any thing that can be “read.”