market structure Flashcards

(47 cards)

1
Q

efficiency meaning

A

used to judge how well the market allocates resources

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1
Q

static efficiency meaning

A

efficiency at one period of time
made of allocative and productive efficiency

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2
Q

allocative efficiency meaning

A

quantity set at AR=MC
resources are used to produce goods and services which consumers want and value most highly and social welfare is maximised

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3
Q

dynamic efficiency meaning

A

efficiency over time
causes innovation and research and development

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4
Q

productive efficiency meaning

A

firm produces at the lowest average cost

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5
Q

x inefficiency meaning

A

firm fails to minimise its average cost at a given level of output

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6
Q

social efficiency meaning

A

MSC=MSB so there is no external cost from an economic transaction

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7
Q

characteristics which determine market structure

A

barriers to entry/ exit
if goods are differentiated or homogenous
how much knowledge a firm shares
interdependence

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8
Q

perfect competition meaning

A

market structure where there are
many buyers and sellers
no barriers to entry / exit
homogenous goods
perfect information

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9
Q

short run vs long run in perfect competition

A

super normal profits attracts new firms into market
shifts S to the right until no more incentive to enter

if there are subnormal profits firms will leave the market and S shifts to the left until no more incentive to leave

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10
Q

pro of perfect competition

A

allocative efficiency, productive efficiency, dynamic efficiency are possible in short run

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11
Q

con of perfect competition

A

no dynamic efficiency in lonng run as no super normal profits
small firms no economies of scale
model vs reality
perfect info hard to achieve

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12
Q

monopolistic competition meaning

A

where large number of small firms produce slightly differentiated products with no barriers to entry

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13
Q

assumptions in a monopolistic market

A

no barriers to entry/ exit
low concentration ratio- many firms operating in market so change in price by one firm has little effect on demand for rival products
differentiated goods

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14
Q

ev for monopolistic market

A

imperfect information
different firms have different sizes and different cost so not all will work where they make supernormal profits
firms will come and go so unstable market

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15
Q

oligopoly meaning

A

market dominated by few large firms

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16
Q

assumptions in oligopoly

A

high barriers to entry/ exit
high concentration ratio- 7 firms with &)% market share
differentiated goods
interdependence

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17
Q

why won’t firms increase prices in an oligopoly

A

their good will become elastic and other firms will undercut them so they would lose revenue

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18
Q

why won’t firms decrease prices in an oligopoly

A

there good becomes more inelastic and they get more demand but other firms will undercut them to maintain market share leading to a price war

19
Q

collusion meaning

A

when firms make a collective agreement that reduces competition
fix quantity or price

20
Q

over collusion meaning

A

formal agreement
legal collusion

21
Q

tacit collusion meaning

A

aim to reduce competition
illegal

22
Q

con of collusion

A

loss of consumer welfare as increase in P and decrease in Q
lack of competition so inefficiencies and quality decrease
increases barriers to entry
illegal- 10% of turn over
cheating the quota- firms can undercut each other for more profit

23
Q

pro of collusion

A

increases profits
invest money into quality
saves on research and development
higher producer surplus

24
conditions for collusive oligopoly
small number of firms barriers to entry prevent new firms monitoring to prevent under cutting homogenous goods so there is less choice PED inelastic
25
game theory meaning
reactions of one firm to a change in strategy of another firm
26
dominant strategy meaning
optimal move for an firm regardless of how other firms act
27
nash equilibrium meaning
optimum behaviour of firms where both of them make optimum profits
28
price wars meaning
firms constantly undercutting prices decreasing profits
29
predatory pricing meaning
firms setting low prices to drive out firms (illegal)
30
limit pricing meaning
setting low prices to discourage new entrants
31
non price competition meaning
aim to increase loyalty and make demand more inelastic quality of good quality of customer service special offers advertising innovation
32
monopoly meaning
when there is one dominant producer in a market
33
assumptions of a monopoly
sole market supplier high barriers to entry no substitutes imperfect info high sunk costs
34
price discrimination meaning
when a supplier charges different groups of people different prices
35
conditions for price discrimination
separate consumers into groups that have different elasticities able to control supply prevent markets from c
36
legal monopoly meaning
continuous monopoly protected by law
37
natural monopoly meaning
where economies of scale are so large that there is only room for 1 supplier in market
38
natural monopoly effect on firms/ workers
pro: SNP made compete overseas maximum EOS so little costs higher wages con: might not profit maximise lack of competition leads to inefficiencies low output so less workers
39
natural monopoly effect on consumers
pro: net welfare gain due to cross subsidisation- more equality greater range of goods - more profits - innovation con: higher price lower quantity less choice as only one producer
40
monopsony meaning
when there is only one buyer in the market
41
conditions for a monopsony
one buyer firm pay lowest possible price to minimise cost firm sets price
42
pro of monopsony
lower price = more profits = innovation lower prices higher profits purchasing economies of scale
43
con of monopsony
suppliers lose out on profits employees lower wages as only one labour demander (ev, trade unions and may have higher wages with more profits) unproductive labour because of low wages fall in quantity due to lower price
44
perfectly contestable market meaning
perfect info freedom of entry and exit low sunk cost perfect info - best tech used low product loyalty firms maximise profits in short run
45
types of barriers of entry and exit
legal- laws to make it more difficult to enter marketing- high ads so consumer loyalty pricing- limit/ predatory pricing economies of scale- new firms cannot produce at the same AC as large firms
46
factors promoting contestability
online markets deregulation tougher competition laws