Media Language Flashcards
(5 cards)
1
Q
Barthes - Semiotics
A
Texts communicate through meanings and codes (denotation & connotation)
2
Q
Todorov -Narratology
A
Stories follow a structure
-equilibrium
-disruption
-new equilibrium
3
Q
Neale - Genre Theory
A
Genres follow repetition and difference
Repetition - follow similar conventions to feel familiar
Difference - must change and deviate to remain unique
4
Q
Levi’s Strauss - Structuralism
A
Binary Opposites are used to structure meaning
E.G good vs evil
5
Q
Baudrillard - Postmodernism
A
Media blurs the lines between reality and simulation (hyper reality)
E.G upside down as an alternate dimension that resembles reality
